MandelBlog bouwt websites voor dienstverleners, studio’s en kleine teams die professioneel online willen staan zonder template-ruis.
", + "links_heading": "Snelle links", + "support_heading": "Plan een gesprek", + "support": 'Plan een kennismakingsgesprek
info@mandelblog.com
Bekijk onze diensten
Contact - Diensten - Projecten - MandelBlog Studio
', + }, + "en": { + "about": "MandelBlog builds websites for service firms, studios and small teams that need a credible online presence without template clutter.
", + "links_heading": "Quick links", + "support_heading": "Book a call", + "support": 'Schedule a consultation
info@mandelblog.com
View our services
Contact - Services - Projects - MandelBlog Studio
', + }, + "de": { + "about": "MandelBlog entwickelt Websites für Dienstleister, Studios und kleine Teams, die professionell auftreten wollen, ohne in Template-Logik festzustecken.
", + "links_heading": "Schnellzugriff", + "support_heading": "Gespräch planen", + "support": 'Beratungsgespräch planen
info@mandelblog.com
Unsere Leistungen ansehen
Kontakt - Dienstleistungen - Projekte - MandelBlog Studio
', + }, + "fr": { + "about": "MandelBlog conçoit des sites pour des sociétés de services, des studios et des petites équipes qui veulent une présence crédible sans effet template.
", + "links_heading": "Accès rapides", + "support_heading": "Planifier un échange", + "support": 'Planifier une consultation
info@mandelblog.com
Voir nos services
Contact - Services - Projets - MandelBlog Studio
', + }, + "es": { + "about": "MandelBlog crea sitios para empresas de servicios, estudios y pequeños equipos que necesitan una presencia creíble sin apariencia de plantilla.
", + "links_heading": "Accesos rápidos", + "support_heading": "Programar una reunión", + "support": 'Programar una reunión inicial
info@mandelblog.com
Ver nuestros servicios
Contacto - Servicios - Proyectos - MandelBlog Studio
', + }, + "it": { + "about": "MandelBlog realizza siti per aziende di servizi, studi e piccoli team che vogliono una presenza credibile senza effetto template.
", + "links_heading": "Link rapidi", + "support_heading": "Prenota una call", + "support": 'Prenota una consulenza introduttiva
info@mandelblog.com
Scopri i nostri servizi
Contatto - Servizi - Progetti - MandelBlog Studio
', + }, + "pt": { + "about": "A MandelBlog cria sites para empresas de serviços, estúdios e pequenas equipas que precisam de uma presença credível sem aparência de template.
", + "links_heading": "Acessos rápidos", + "support_heading": "Agendar conversa", + "support": 'Agendar uma consulta inicial
info@mandelblog.com
Ver os nossos serviços
Contacto - Serviços - Projetos - MandelBlog Studio
', + }, + "ru": { + "about": "MandelBlog создаёт сайты для сервисных компаний, студий и небольших команд, которым нужен убедительный онлайн-образ без шаблонного шума.
", + "links_heading": "Быстрые ссылки", + "support_heading": "Назначить звонок", + "support": 'Запланировать консультацию
info@mandelblog.com
Посмотреть услуги
Контакт - Услуги - Проекты - MandelBlog Studio
', + }, +} + + +def uid() -> str: + return str(uuid.uuid4()) + + +def block(block_type: str, value: dict[str, Any] | str) -> dict[str, Any]: + return {"type": block_type, "value": value, "id": uid()} + + +def item(value: dict[str, Any] | str) -> dict[str, Any]: + return {"type": "item", "value": value, "id": uid()} + + +HOME_COPY = { + "nl": { + "badge": "MANDELBLOG STUDIO", + "headline": "Websites voor bedrijven die professioneel willen groeien", + "sub": "MandelBlog ontwikkelt websites die vertrouwen opbouwen, duidelijk sturen op contact en eenvoudig te beheren zijn voor uw team.
", + "stats": [ + ("3", "Heldere stappen"), + ("1", "Vast aanspreekpunt"), + ("8", "Beschikbare talen"), + ], + "logos": "Gebouwd met Wagtail, Django en beproefde componenten", + "features_title": "Waar MandelBlog op stuurt", + "features_sub": "Geen webshopdemo, maar een zakelijke website die klaar is voor aanvragen, vertrouwen en doorontwikkeling.
", + "features": [ + ( + "diagram-3", + "Duidelijke structuur", + "Bezoekers vinden snel de juiste dienst, case of contactroute.
", + "process", + "Werkwijze", + "featured", + ), + ( + "pencil-square", + "Zelf te beheren", + "Teksten, beelden en secties beheert u zelf in overzichtelijke blokken.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Stabiele technische basis", + "Een schaalbare opzet zonder overbodige complexiteit of template-ruis.
", + "process", + "Bekijk werkwijze", + "none", + ), + ( + "graph-up-arrow", + "Klaar voor doorontwikkeling", + "Later uitbreiden met extra pagina’s, koppelingen of commerce blijft mogelijk.
", + "projects", + "Bekijk projecten", + "none", + ), + ], + "pricing_title": "Onze pakketten", + "pricing_sub": "Elk pakket heeft een duidelijke scope. De exacte invulling stemmen we af in het kennismakingsgesprek.
", + "pricing_footer": "We adviseren welk pakket past bij uw fase, team en doelstelling.
", + "tiers": { + "starter": ( + "Voor ondernemers die professioneel online willen starten", + [ + "Kernpagina’s en duidelijke navigatie", + "Editor voor eigen contentbeheer", + "Mobiel sterke presentatie", + ], + False, + "", + ), + "business": ( + "Voor dienstverleners met meerdere proposities of groeiplannen", + [ + "Meer ruimte voor diensten en cases", + "Conversiegerichte opbouw", + "SEO-vriendelijke basis", + ], + True, + "Aanbevolen", + ), + "webshop": ( + "Voor organisaties die een zakelijke site willen uitbreiden met online verkoop", + [ + "Productstructuur en checkout", + "Betalingen en orderverwerking", + "Schaalbare commerce-opzet", + ], + False, + "", + ), + "support": ( + "Voor teams die onderhoud, technische rust en doorlopende optimalisatie nodig hebben", + [ + "Updates en onderhoud", + "Monitoring en technische oplossingen", + "Doorlopende verbetering", + ], + False, + "", + ), + }, + "testimonials_title": "Wat opdrachtgevers waarderen", + "testimonials_sub": "Kleine teams kiezen voor MandelBlog omdat het traject overzichtelijk blijft en de site daarna echt bruikbaar is.
", + "testimonials": [ + ( + "We kregen in korte tijd een website die eindelijk past bij onze dienstverlening en die we zelf kunnen onderhouden.
", + "Sanne de Vries", + "Studio Nova - eigenaar", + ), + ( + "Het traject was helder, de teksten kregen structuur en onze contactaanvragen lopen nu via één duidelijke route.
", + "Mark Jansen", + "Jansen Interieur - medeoprichter", + ), + ], + "faq_title": "Veelgestelde vragen", + "faq_sub": "We zijn duidelijk over planning, samenwerking en beheer.
", + "faqs": [ + ( + "Voor welke bedrijven is MandelBlog geschikt?", + "Voor dienstverleners, studio’s en kleine teams die een professionele site nodig hebben zonder zwaar traject.
", + "Algemeen", + ), + ( + "Kunnen we later uitbreiden?", + "Ja. We bouwen een structuur waarmee extra pagina’s, talen of koppelingen later logisch aansluiten.
", + "Uitbreiding", + ), + ( + "Beheren we de content zelf?", + "Ja. De opzet is juist bedoeld zodat uw team pagina’s en blokken zelfstandig kan aanpassen.
", + "Beheer", + ), + ( + "Wat gebeurt er na livegang?", + "Dan kunt u kiezen voor onderhoud en gerichte doorontwikkeling als dat nodig is.
", + "Support", + ), + ], + "cta_headline": "Wilt u een website die vertrouwen geeft en werk uit handen neemt?", + "cta_sub": "Plan een kennismakingsgesprek en we laten zien welke opzet past bij uw bedrijf en team.
", + "no_cc": "Volledig vrijblijvend", + }, + "en": { + "badge": "MANDELBLOG STUDIO", + "headline": "Websites for companies that want to grow with confidence", + "sub": "MandelBlog builds websites that create trust, guide visitors toward contact and remain easy for your team to manage.
", + "stats": [ + ("3", "Clear steps"), + ("1", "Direct point of contact"), + ("8", "Available languages"), + ], + "logos": "Built with Wagtail, Django and proven components", + "features_title": "What MandelBlog focuses on", + "features_sub": "Not a webshop demo, but a business website built for enquiries, trust and future growth.
", + "features": [ + ( + "diagram-3", + "Clear structure", + "Visitors quickly find the right service, case study or contact path.
", + "process", + "How we work", + "featured", + ), + ( + "pencil-square", + "Easy to manage", + "Your team can update copy, visuals and sections in practical content blocks.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Stable technical foundation", + "A scalable setup without unnecessary complexity or template clutter.
", + "process", + "See the process", + "none", + ), + ( + "graph-up-arrow", + "Ready to expand", + "You can add pages, integrations or commerce later without rebuilding everything.
", + "projects", + "View projects", + "none", + ), + ], + "pricing_title": "Our packages", + "pricing_sub": "Each package has a clear scope. We tailor the details during the consultation.
", + "pricing_footer": "We help you choose the package that fits your stage, team and priorities.
", + "tiers": { + "starter": ( + "For businesses that need a professional online presence quickly", + [ + "Core pages and clear navigation", + "Editor for internal content updates", + "Strong mobile presentation", + ], + False, + "", + ), + "business": ( + "For service firms with multiple offers or growth plans", + [ + "More room for services and case studies", + "Conversion-focused structure", + "SEO-friendly foundation", + ], + True, + "Recommended", + ), + "webshop": ( + "For organisations that want to add online sales to a business website", + [ + "Product structure and checkout", + "Payments and order handling", + "Scalable commerce setup", + ], + False, + "", + ), + "support": ( + "For teams that need maintenance, technical stability and ongoing optimisation", + [ + "Updates and maintenance", + "Monitoring and technical fixes", + "Continuous improvement", + ], + False, + "", + ), + }, + "testimonials_title": "What clients appreciate", + "testimonials_sub": "Small teams choose MandelBlog because the process stays focused and the website remains usable after launch.
", + "testimonials": [ + ( + "Within a short timeframe we had a website that finally matched our service offer and that we can maintain ourselves.
", + "Sanne de Vries", + "Studio Nova - founder", + ), + ( + "The process was clear, the message became sharper and enquiries now come in through one consistent path.
", + "Mark Jansen", + "Jansen Interior - co-founder", + ), + ], + "faq_title": "Frequently asked questions", + "faq_sub": "We are clear about planning, collaboration and day-to-day management.
", + "faqs": [ + ( + "What type of companies is MandelBlog for?", + "Service businesses, studios and small teams that need a professional website without a heavy process.
", + "General", + ), + ( + "Can we expand later?", + "Yes. We build a structure that can grow with extra pages, languages or integrations.
", + "Growth", + ), + ( + "Can we manage content ourselves?", + "Yes. The setup is designed so your team can edit pages and blocks independently.
", + "Management", + ), + ( + "What happens after launch?", + "You can continue with maintenance and targeted improvements when needed.
", + "Support", + ), + ], + "cta_headline": "Do you want a website that builds trust and saves time?", + "cta_sub": "Schedule a consultation and we will show you which setup fits your business and your team.
", + "no_cc": "No obligation", + }, + "de": { + "badge": "MANDELBLOG STUDIO", + "headline": "Websites für Unternehmen, die professionell wachsen wollen", + "sub": "MandelBlog entwickelt Websites, die Vertrauen schaffen, klar zur Kontaktaufnahme führen und für Ihr Team gut pflegbar bleiben.
", + "stats": [ + ("3", "Klare Schritte"), + ("1", "Fester Ansprechpartner"), + ("8", "Verfügbare Sprachen"), + ], + "logos": "Gebaut mit Wagtail, Django und bewährten Komponenten", + "features_title": "Worauf MandelBlog achtet", + "features_sub": "Kein Webshop-Demoauftritt, sondern eine Unternehmenswebsite für Anfragen, Vertrauen und Weiterentwicklung.
", + "features": [ + ( + "diagram-3", + "Klare Struktur", + "Besucher finden schnell die passende Leistung, Referenz oder Kontaktmöglichkeit.
", + "process", + "Vorgehensweise", + "featured", + ), + ( + "pencil-square", + "Einfach zu pflegen", + "Ihr Team kann Texte, Bilder und Abschnitte in klaren Blöcken selbst anpassen.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Stabile technische Basis", + "Ein skalierbarer Aufbau ohne unnötige Komplexität oder Template-Ballast.
", + "process", + "Ablauf ansehen", + "none", + ), + ( + "graph-up-arrow", + "Bereit für den Ausbau", + "Zusätzliche Seiten, Integrationen oder Commerce lassen sich später sauber ergänzen.
", + "projects", + "Projekte ansehen", + "none", + ), + ], + "pricing_title": "Unsere Pakete", + "pricing_sub": "Jedes Paket hat einen klaren Umfang. Die genaue Ausgestaltung besprechen wir im Beratungsgespräch.
", + "pricing_footer": "Wir empfehlen das Paket, das zu Ihrer Phase, Ihrem Team und Ihren Prioritäten passt.
", + "tiers": { + "starter": ( + "Für Unternehmen, die schnell professionell online gehen möchten", + [ + "Kernseiten und klare Navigation", + "Editor für interne Inhaltsupdates", + "Starke mobile Darstellung", + ], + False, + "", + ), + "business": ( + "Für Dienstleister mit mehreren Angeboten oder Wachstumsplänen", + [ + "Mehr Raum für Leistungen und Referenzen", + "Conversion-orientierte Struktur", + "SEO-freundliche Basis", + ], + True, + "Empfohlen", + ), + "webshop": ( + "Für Unternehmen, die Online-Verkauf mit einer Unternehmenswebsite verbinden möchten", + [ + "Produktstruktur und Checkout", + "Zahlungen und Bestellabläufe", + "Skalierbarer Commerce-Aufbau", + ], + False, + "", + ), + "support": ( + "Für Teams, die Wartung, technische Stabilität und laufende Optimierung brauchen", + [ + "Updates und Wartung", + "Monitoring und technische Lösungen", + "Kontinuierliche Verbesserung", + ], + False, + "", + ), + }, + "testimonials_title": "Was Auftraggeber schätzen", + "testimonials_sub": "Kleine Teams wählen MandelBlog, weil der Prozess übersichtlich bleibt und die Website danach wirklich nutzbar ist.
", + "testimonials": [ + ( + "Wir hatten in kurzer Zeit eine Website, die endlich zu unserer Dienstleistung passt und die wir selbst pflegen können.
", + "Sanne de Vries", + "Studio Nova - Inhaberin", + ), + ( + "Der Ablauf war klar, die Inhalte wurden schärfer und Anfragen laufen jetzt über einen eindeutigen Weg.
", + "Mark Jansen", + "Jansen Interieur - Mitgründer", + ), + ], + "faq_title": "Häufig gestellte Fragen", + "faq_sub": "Wir kommunizieren klar über Zeitplan, Zusammenarbeit und Pflege.
", + "faqs": [ + ( + "Für welche Unternehmen ist MandelBlog geeignet?", + "Für Dienstleister, Studios und kleine Teams, die eine professionelle Website ohne schweres Projekt benötigen.
", + "Allgemein", + ), + ( + "Können wir später erweitern?", + "Ja. Wir bauen eine Struktur, die sich später um Seiten, Sprachen oder Integrationen erweitern lässt.
", + "Ausbau", + ), + ( + "Können wir Inhalte selbst pflegen?", + "Ja. Genau dafür ist die Plattform ausgelegt.
", + "Pflege", + ), + ( + "Was passiert nach dem Go-live?", + "Danach können Sie Wartung und gezielte Weiterentwicklung hinzunehmen.
", + "Support", + ), + ], + "cta_headline": "Möchten Sie eine Website, die Vertrauen schafft und Aufwand reduziert?", + "cta_sub": "Planen Sie ein Beratungsgespräch und wir zeigen, welche Lösung zu Ihrem Unternehmen und Team passt.
", + "no_cc": "Unverbindlich", + }, + "fr": { + "badge": "MANDELBLOG STUDIO", + "headline": "Des sites pour les entreprises qui veulent grandir avec crédibilité", + "sub": "MandelBlog conçoit des sites qui inspirent confiance, orientent clairement vers le contact et restent simples à gérer pour votre équipe.
", + "stats": [ + ("3", "Étapes claires"), + ("1", "Interlocuteur unique"), + ("8", "Langues disponibles"), + ], + "logos": "Construit avec Wagtail, Django et des composants éprouvés", + "features_title": "Ce que MandelBlog privilégie", + "features_sub": "Pas une démo e-commerce, mais un site d’entreprise pensé pour les demandes, la crédibilité et l’évolution.
", + "features": [ + ( + "diagram-3", + "Structure claire", + "Les visiteurs trouvent rapidement le bon service, la bonne référence ou la bonne voie de contact.
", + "process", + "Notre méthode", + "featured", + ), + ( + "pencil-square", + "Simple à gérer", + "Votre équipe peut mettre à jour textes, visuels et sections dans des blocs clairs.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Base technique fiable", + "Une architecture évolutive sans complexité inutile ni bruit de template.
", + "process", + "Voir la méthode", + "none", + ), + ( + "graph-up-arrow", + "Prêt à évoluer", + "Vous pouvez ajouter plus tard des pages, des intégrations ou du commerce sans repartir de zéro.
", + "projects", + "Voir les projets", + "none", + ), + ], + "pricing_title": "Nos offres", + "pricing_sub": "Chaque offre a un périmètre clair. Nous ajustons le détail pendant la consultation.
", + "pricing_footer": "Nous vous aidons à choisir l’offre adaptée à votre étape, à votre équipe et à vos priorités.
", + "tiers": { + "starter": ( + "Pour les entreprises qui veulent être en ligne rapidement avec une présence professionnelle", + [ + "Pages essentielles et navigation claire", + "Éditeur pour mettre à jour le contenu en interne", + "Présentation solide sur mobile", + ], + False, + "", + ), + "business": ( + "Pour les sociétés de services avec plusieurs offres ou des ambitions de croissance", + [ + "Plus d’espace pour les services et les références", + "Structure orientée conversion", + "Base favorable au SEO", + ], + True, + "Recommandé", + ), + "webshop": ( + "Pour les organisations qui veulent ajouter la vente en ligne à un site d’entreprise", + [ + "Structure produit et tunnel d’achat", + "Paiements et gestion des commandes", + "Base e-commerce évolutive", + ], + False, + "", + ), + "support": ( + "Pour les équipes qui ont besoin de maintenance, de stabilité technique et d’optimisation continue", + [ + "Mises à jour et maintenance", + "Monitoring et correctifs techniques", + "Amélioration continue", + ], + False, + "", + ), + }, + "testimonials_title": "Ce que nos clients apprécient", + "testimonials_sub": "Les petites équipes choisissent MandelBlog parce que le projet reste clair et que le site reste utile après la mise en ligne.
", + "testimonials": [ + ( + "Nous avons obtenu rapidement un site qui correspond enfin à notre offre et que nous pouvons gérer nous-mêmes.
", + "Sanne de Vries", + "Studio Nova - fondatrice", + ), + ( + "Le projet était clair, le message est devenu plus net et les demandes arrivent désormais par un parcours cohérent.
", + "Mark Jansen", + "Jansen Intérieur - cofondateur", + ), + ], + "faq_title": "Questions fréquentes", + "faq_sub": "Nous sommes clairs sur le planning, la collaboration et la gestion au quotidien.
", + "faqs": [ + ( + "Pour quelles entreprises MandelBlog est-il adapté ?", + "Pour les sociétés de services, les studios et les petites équipes qui ont besoin d’un site professionnel sans projet lourd.
", + "Général", + ), + ( + "Pouvons-nous faire évoluer le site plus tard ?", + "Oui. Nous construisons une structure capable d’accueillir ensuite des pages, des langues ou des intégrations.
", + "Évolution", + ), + ( + "Pouvons-nous gérer le contenu nous-mêmes ?", + "Oui. C’est un principe central de la plateforme.
", + "Gestion", + ), + ( + "Que se passe-t-il après la mise en ligne ?", + "Vous pouvez continuer avec de la maintenance et des améliorations ciblées si nécessaire.
", + "Support", + ), + ], + "cta_headline": "Vous voulez un site qui inspire confiance et fait gagner du temps ?", + "cta_sub": "Planifiez une consultation et nous vous montrerons quelle approche convient à votre entreprise et à votre équipe.
", + "no_cc": "Sans engagement", + }, + "es": { + "badge": "MANDELBLOG STUDIO", + "headline": "Sitios web para empresas que quieren crecer con credibilidad", + "sub": "MandelBlog crea sitios que generan confianza, orientan con claridad hacia el contacto y siguen siendo fáciles de gestionar para su equipo.
", + "stats": [ + ("3", "Pasos claros"), + ("1", "Interlocutor fijo"), + ("8", "Idiomas disponibles"), + ], + "logos": "Construido con Wagtail, Django y componentes probados", + "features_title": "En qué se enfoca MandelBlog", + "features_sub": "No es una demo de tienda, sino un sitio corporativo preparado para generar oportunidades, confianza y crecimiento.
", + "features": [ + ( + "diagram-3", + "Estructura clara", + "Los visitantes encuentran rápido el servicio, el caso o la vía de contacto correcta.
", + "process", + "Cómo trabajamos", + "featured", + ), + ( + "pencil-square", + "Fácil de gestionar", + "Su equipo puede actualizar textos, imágenes y secciones en bloques claros.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Base técnica estable", + "Una estructura escalable sin complejidad innecesaria ni ruido de plantilla.
", + "process", + "Ver proceso", + "none", + ), + ( + "graph-up-arrow", + "Preparado para crecer", + "Más adelante puede añadir páginas, integraciones o comercio sin empezar de cero.
", + "projects", + "Ver proyectos", + "none", + ), + ], + "pricing_title": "Nuestros paquetes", + "pricing_sub": "Cada paquete tiene un alcance claro. Ajustamos el detalle durante la reunión inicial.
", + "pricing_footer": "Le ayudamos a elegir el paquete que encaja con su etapa, su equipo y sus prioridades.
", + "tiers": { + "starter": ( + "Para empresas que necesitan una presencia profesional en poco tiempo", + [ + "Páginas clave y navegación clara", + "Editor para actualizar contenido internamente", + "Buena presentación en móvil", + ], + False, + "", + ), + "business": ( + "Para empresas de servicios con varias propuestas o planes de crecimiento", + [ + "Más espacio para servicios y casos", + "Estructura orientada a conversión", + "Base favorable al SEO", + ], + True, + "Recomendado", + ), + "webshop": ( + "Para organizaciones que quieren añadir venta online a un sitio corporativo", + [ + "Estructura de productos y checkout", + "Pagos y gestión de pedidos", + "Base escalable para comercio", + ], + False, + "", + ), + "support": ( + "Para equipos que necesitan mantenimiento, estabilidad técnica y optimización continua", + [ + "Actualizaciones y mantenimiento", + "Monitorización y soluciones técnicas", + "Mejora continua", + ], + False, + "", + ), + }, + "testimonials_title": "Lo que valoran los clientes", + "testimonials_sub": "Los equipos pequeños eligen MandelBlog porque el proceso sigue siendo claro y el sitio continúa siendo útil tras la entrega.
", + "testimonials": [ + ( + "En poco tiempo tuvimos un sitio que por fin encaja con nuestros servicios y que podemos mantener nosotros mismos.
", + "Sanne de Vries", + "Studio Nova - fundadora", + ), + ( + "El proceso fue claro, el mensaje ganó estructura y ahora las solicitudes llegan por una ruta única y lógica.
", + "Mark Jansen", + "Jansen Interior - cofundador", + ), + ], + "faq_title": "Preguntas frecuentes", + "faq_sub": "Somos claros con la planificación, la colaboración y la gestión del sitio.
", + "faqs": [ + ( + "¿Para qué tipo de empresas es MandelBlog?", + "Para empresas de servicios, estudios y equipos pequeños que necesitan un sitio profesional sin un proyecto pesado.
", + "General", + ), + ( + "¿Podemos ampliar más adelante?", + "Sí. Construimos una estructura que puede crecer con páginas, idiomas o integraciones.
", + "Crecimiento", + ), + ( + "¿Podemos gestionar el contenido nosotros mismos?", + "Sí. Es una base importante de la plataforma.
", + "Gestión", + ), + ( + "¿Qué ocurre después de la publicación?", + "Después puede continuar con mantenimiento y mejoras puntuales si lo necesita.
", + "Soporte", + ), + ], + "cta_headline": "¿Quiere un sitio web que genere confianza y ahorre tiempo?", + "cta_sub": "Programe una reunión inicial y le mostraremos qué enfoque encaja con su empresa y su equipo.
", + "no_cc": "Sin compromiso", + }, + "it": { + "badge": "MANDELBLOG STUDIO", + "headline": "Siti web per aziende che vogliono crescere in modo credibile", + "sub": "MandelBlog realizza siti che trasmettono fiducia, guidano con chiarezza verso il contatto e restano semplici da gestire per il vostro team.
", + "stats": [ + ("3", "Passi chiari"), + ("1", "Referente unico"), + ("8", "Lingue disponibili"), + ], + "logos": "Realizzato con Wagtail, Django e componenti collaudati", + "features_title": "Su cosa punta MandelBlog", + "features_sub": "Non un template da shop, ma un sito aziendale pensato per richieste, fiducia e crescita.
", + "features": [ + ( + "diagram-3", + "Struttura chiara", + "I visitatori trovano rapidamente il servizio, il caso studio o il contatto giusto.
", + "process", + "Come lavoriamo", + "featured", + ), + ( + "pencil-square", + "Facile da gestire", + "Il vostro team può aggiornare testi, immagini e sezioni in blocchi chiari.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Base tecnica stabile", + "Una struttura scalabile senza complessità inutile né effetto template.
", + "process", + "Vedi il metodo", + "none", + ), + ( + "graph-up-arrow", + "Pronto a crescere", + "Più avanti potete aggiungere pagine, integrazioni o commercio senza rifare tutto.
", + "projects", + "Vedi i progetti", + "none", + ), + ], + "pricing_title": "I nostri pacchetti", + "pricing_sub": "Ogni pacchetto ha un perimetro chiaro. I dettagli vengono definiti durante la consulenza iniziale.
", + "pricing_footer": "Vi aiutiamo a scegliere il pacchetto più adatto alla vostra fase, al vostro team e alle vostre priorità.
", + "tiers": { + "starter": ( + "Per aziende che vogliono essere online in modo professionale in tempi rapidi", + [ + "Pagine essenziali e navigazione chiara", + "Editor per aggiornare i contenuti internamente", + "Presentazione solida su mobile", + ], + False, + "", + ), + "business": ( + "Per aziende di servizi con più offerte o obiettivi di crescita", + [ + "Più spazio per servizi e casi", + "Struttura orientata alla conversione", + "Base favorevole alla SEO", + ], + True, + "Consigliato", + ), + "webshop": ( + "Per organizzazioni che vogliono aggiungere la vendita online a un sito aziendale", + [ + "Struttura prodotti e checkout", + "Pagamenti e gestione ordini", + "Base e-commerce scalabile", + ], + False, + "", + ), + "support": ( + "Per team che hanno bisogno di manutenzione, stabilità tecnica e ottimizzazione continua", + [ + "Aggiornamenti e manutenzione", + "Monitoraggio e interventi tecnici", + "Miglioramento continuo", + ], + False, + "", + ), + }, + "testimonials_title": "Cosa apprezzano i clienti", + "testimonials_sub": "I piccoli team scelgono MandelBlog perché il percorso resta chiaro e il sito rimane utile anche dopo la pubblicazione.
", + "testimonials": [ + ( + "In poco tempo abbiamo avuto un sito che finalmente rispecchia i nostri servizi e che possiamo gestire internamente.
", + "Sanne de Vries", + "Studio Nova - fondatrice", + ), + ( + "Il progetto è stato chiaro, il messaggio è diventato più forte e ora le richieste arrivano attraverso un percorso coerente.
", + "Mark Jansen", + "Jansen Interior - cofondatore", + ), + ], + "faq_title": "Domande frequenti", + "faq_sub": "Siamo chiari su tempi, collaborazione e gestione del sito.
", + "faqs": [ + ( + "Per quali aziende è adatto MandelBlog?", + "Per aziende di servizi, studi e piccoli team che hanno bisogno di un sito professionale senza un progetto pesante.
", + "Generale", + ), + ( + "Possiamo espandere il sito in seguito?", + "Sì. Costruiamo una struttura che può crescere con pagine, lingue o integrazioni.
", + "Crescita", + ), + ( + "Possiamo gestire i contenuti da soli?", + "Sì. È uno dei principi centrali della piattaforma.
", + "Gestione", + ), + ( + "Cosa succede dopo il lancio?", + "Potete proseguire con manutenzione e miglioramenti mirati quando serve.
", + "Supporto", + ), + ], + "cta_headline": "Volete un sito che trasmetta fiducia e faccia risparmiare tempo?", + "cta_sub": "Prenotate una consulenza introduttiva e vi mostreremo quale impostazione è adatta alla vostra azienda e al vostro team.
", + "no_cc": "Senza impegno", + }, + "pt": { + "badge": "MANDELBLOG STUDIO", + "headline": "Websites para empresas que querem crescer com credibilidade", + "sub": "A MandelBlog cria websites que transmitem confiança, orientam claramente para o contacto e continuam fáceis de gerir pela sua equipa.
", + "stats": [ + ("3", "Etapas claras"), + ("1", "Ponto de contacto"), + ("8", "Idiomas disponíveis"), + ], + "logos": "Construído com Wagtail, Django e componentes comprovados", + "features_title": "No que a MandelBlog se concentra", + "features_sub": "Não é uma demo de loja online, mas um website empresarial preparado para pedidos, confiança e crescimento.
", + "features": [ + ( + "diagram-3", + "Estrutura clara", + "Os visitantes encontram rapidamente o serviço, o caso ou o caminho de contacto certo.
", + "process", + "Método de trabalho", + "featured", + ), + ( + "pencil-square", + "Fácil de gerir", + "A sua equipa pode atualizar textos, imagens e secções em blocos claros.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Base técnica estável", + "Uma estrutura escalável sem complexidade desnecessária nem aparência de template.
", + "process", + "Ver método", + "none", + ), + ( + "graph-up-arrow", + "Preparado para crescer", + "Mais tarde pode acrescentar páginas, integrações ou comércio sem recomeçar.
", + "projects", + "Ver projetos", + "none", + ), + ], + "pricing_title": "Os nossos pacotes", + "pricing_sub": "Cada pacote tem um âmbito claro. Ajustamos os detalhes durante a consulta inicial.
", + "pricing_footer": "Ajudamos a escolher o pacote mais adequado à sua fase, equipa e prioridades.
", + "tiers": { + "starter": ( + "Para empresas que precisam de uma presença profissional online rapidamente", + [ + "Páginas principais e navegação clara", + "Editor para atualizar conteúdo internamente", + "Apresentação forte em mobile", + ], + False, + "", + ), + "business": ( + "Para empresas de serviços com várias ofertas ou planos de crescimento", + [ + "Mais espaço para serviços e casos", + "Estrutura orientada para conversão", + "Base favorável a SEO", + ], + True, + "Recomendado", + ), + "webshop": ( + "Para organizações que querem juntar vendas online a um website empresarial", + [ + "Estrutura de produtos e checkout", + "Pagamentos e gestão de encomendas", + "Base escalável para comércio", + ], + False, + "", + ), + "support": ( + "Para equipas que precisam de manutenção, estabilidade técnica e otimização contínua", + [ + "Atualizações e manutenção", + "Monitorização e soluções técnicas", + "Melhoria contínua", + ], + False, + "", + ), + }, + "testimonials_title": "O que os clientes valorizam", + "testimonials_sub": "As pequenas equipas escolhem a MandelBlog porque o processo se mantém claro e o website continua útil depois do lançamento.
", + "testimonials": [ + ( + "Em pouco tempo tivemos um website que finalmente corresponde aos nossos serviços e que conseguimos gerir internamente.
", + "Sanne de Vries", + "Studio Nova - fundadora", + ), + ( + "O processo foi claro, a mensagem ganhou estrutura e agora os pedidos chegam por um percurso consistente.
", + "Mark Jansen", + "Jansen Interior - cofundador", + ), + ], + "faq_title": "Perguntas frequentes", + "faq_sub": "Somos claros quanto a planeamento, colaboração e gestão do website.
", + "faqs": [ + ( + "Para que empresas a MandelBlog é indicada?", + "Para empresas de serviços, estúdios e pequenas equipas que precisam de um website profissional sem um projeto pesado.
", + "Geral", + ), + ( + "Podemos expandir mais tarde?", + "Sim. Construímos uma estrutura que pode crescer com páginas, idiomas ou integrações.
", + "Expansão", + ), + ( + "Podemos gerir o conteúdo internamente?", + "Sim. Esse é um princípio central da plataforma.
", + "Gestão", + ), + ( + "O que acontece depois do lançamento?", + "Pode continuar com manutenção e melhorias direcionadas quando fizer sentido.
", + "Suporte", + ), + ], + "cta_headline": "Quer um website que transmita confiança e poupe tempo?", + "cta_sub": "Agende uma consulta inicial e mostramos qual a abordagem mais adequada para a sua empresa e equipa.
", + "no_cc": "Sem compromisso", + }, + "ru": { + "badge": "MANDELBLOG STUDIO", + "headline": "Сайты для компаний, которым важен профессиональный рост", + "sub": "MandelBlog создаёт сайты, которые вызывают доверие, понятно ведут к контакту и остаются удобными для вашей команды.
", + "stats": [ + ("3", "Чёткие этапы"), + ("1", "Единый контакт"), + ("8", "Доступные языки"), + ], + "logos": "Собрано на Wagtail, Django и проверенных компонентах", + "features_title": "На чём делает акцент MandelBlog", + "features_sub": "Это не демо-магазин, а корпоративный сайт для заявок, доверия и дальнейшего роста.
", + "features": [ + ( + "diagram-3", + "Понятная структура", + "Посетители быстро находят нужную услугу, кейс или путь к контакту.
", + "process", + "Как мы работаем", + "featured", + ), + ( + "pencil-square", + "Удобно управлять", + "Ваша команда может обновлять тексты, изображения и секции в понятных блоках.
", + "services", + None, + "none", + ), + ( + "shield-check", + "Стабильная техническая база", + "Масштабируемая структура без лишней сложности и шаблонного шума.
", + "process", + "Посмотреть процесс", + "none", + ), + ( + "graph-up-arrow", + "Готов к развитию", + "Позже можно добавить страницы, интеграции или коммерческие функции без полной переделки.
", + "projects", + "Посмотреть проекты", + "none", + ), + ], + "pricing_title": "Наши пакеты", + "pricing_sub": "У каждого пакета понятный объём. Детали мы согласовываем на вводной консультации.
", + "pricing_footer": "Мы помогаем выбрать пакет, который подходит вашему этапу, команде и приоритетам.
", + "tiers": { + "starter": ( + "Для компаний, которым нужно быстро выйти онлайн с профессиональной подачей", + [ + "Основные страницы и понятная навигация", + "Редактор для обновления контента внутри команды", + "Сильная мобильная версия", + ], + False, + "", + ), + "business": ( + "Для сервисных компаний с несколькими направлениями или планами роста", + [ + "Больше места для услуг и кейсов", + "Структура, ориентированная на конверсию", + "SEO-дружественная база", + ], + True, + "Рекомендуем", + ), + "webshop": ( + "Для компаний, которые хотят добавить онлайн-продажи к корпоративному сайту", + [ + "Структура каталога и оформление заказа", + "Платежи и обработка заказов", + "Масштабируемая e-commerce база", + ], + False, + "", + ), + "support": ( + "Для команд, которым нужны поддержка, техническая стабильность и постоянное улучшение", + [ + "Обновления и обслуживание", + "Мониторинг и технические решения", + "Непрерывное улучшение", + ], + False, + "", + ), + }, + "testimonials_title": "Что ценят клиенты", + "testimonials_sub": "Небольшие команды выбирают MandelBlog, потому что процесс остаётся понятным, а сайт полезным после запуска.
", + "testimonials": [ + ( + "За короткое время мы получили сайт, который наконец отражает наши услуги и который можем поддерживать сами.
", + "Sanne de Vries", + "Studio Nova - основатель", + ), + ( + "Процесс был понятным, сообщение стало чётче, а заявки теперь приходят по одному логичному сценарию.
", + "Mark Jansen", + "Jansen Interior - сооснователь", + ), + ], + "faq_title": "Частые вопросы", + "faq_sub": "Мы понятно объясняем сроки, формат работы и дальнейшее управление сайтом.
", + "faqs": [ + ( + "Для каких компаний подходит MandelBlog?", + "Для сервисных компаний, студий и небольших команд, которым нужен профессиональный сайт без тяжёлого проекта.
", + "Общее", + ), + ( + "Можно ли расширить сайт позже?", + "Да. Мы строим структуру, которую можно развивать страницами, языками и интеграциями.
", + "Развитие", + ), + ( + "Сможем ли мы сами управлять контентом?", + "Да. Это один из базовых принципов платформы.
", + "Управление", + ), + ( + "Что происходит после запуска?", + "При необходимости вы можете продолжить с поддержкой и точечными улучшениями.
", + "Поддержка", + ), + ], + "cta_headline": "Нужен сайт, который вызывает доверие и экономит время?", + "cta_sub": "Запланируйте консультацию, и мы покажем, какой формат подойдёт вашей компании и команде.
", + "no_cc": "Без обязательств", + }, +} + +STANDARD_COPY = { + "nl": { + "faq_title": "Veelgestelde vragen", + "faq_sub": "We houden het traject helder en praktisch.
", + "faq_items": [ + ( + "Werken jullie met vaste templates?", + "Nee. We gebruiken herbruikbare blokken, maar stemmen inhoud en structuur af op uw bedrijf.
", + "Werkwijze", + ), + ( + "Kunnen we later uitbreiden?", + "Ja. De opzet is bedoeld om later door te groeien zonder opnieuw te beginnen.
", + "Uitbreiding", + ), + ( + "Beheren we de inhoud zelf?", + "Ja. Dat is juist een belangrijk uitgangspunt van het platform.
", + "Beheer", + ), + ], + "cta_sub": "Plan een kennismakingsgesprek en we laten zien welke route logisch is voor uw bedrijf.
", + "no_cc": "Volledig vrijblijvend", + "pages": { + "about": { + "headline": "Wie MandelBlog is en hoe we werken", + "sub": "MandelBlog helpt kleine bedrijven en dienstverleners aan een website die professioneel oogt, logisch converteert en beheerbaar blijft voor het eigen team.
", + "features_title": "Waar we op letten", + "features_sub": "We werken het liefst voor organisaties die behoefte hebben aan duidelijkheid, snelheid en inhoudelijke regie.
", + "features": [ + ( + "people", + "Voor wie we werken", + "Dienstverleners, studio’s en kleine teams met een duidelijke propositie en een praktische planning.
", + ), + ( + "diagram-3", + "Onze werkwijze", + "We starten met scherpte in doel en inhoud, bouwen met vaste blokken en leveren beheersbaar op.
", + ), + ( + "shield-check", + "Waarom het anders werkt", + "Geen los template of black box, maar een duidelijke structuur waarmee u zelf verder kunt.
", + ), + ( + "person-badge", + "Klein team, direct contact", + "U schakelt direct met de mensen die het werk uitvoeren en keuzes vertalen naar de site.
", + ), + ], + "steps_badge": "Werkwijze", + "steps_heading": "Onze aanpak in 3 stappen", + "steps_sub": "Kort traject, duidelijke keuzes en daarna een site die voor uw team werkt.", + "steps": [ + ( + "1", + "Kennismaking", + "We bepalen doel, inhoud en prioriteiten.", + "chat-square-text", + ), + ( + "2", + "Uitwerking", + "We bouwen de pagina’s en stemmen de inhoud af.", + "layout-text-window", + ), + ( + "3", + "Oplevering", + "U krijgt uitleg, beheer en een duidelijke vervolgstap.", + "rocket", + ), + ], + "cta": "Wilt u weten of onze aanpak past bij uw bedrijf?", + }, + "services": { + "headline": "Diensten voor bedrijven die overzicht en kwaliteit willen", + "sub": "Elke dienst is ingericht rondom duidelijke keuzes, bruikbare content en een technische basis die door kan groeien.
", + "features_title": "Wat we leveren", + "features_sub": "Geen losse modules, maar een traject dat aansluit op uw fase, team en doelen.
", + "features": [ + ( + "window", + "Starter-website", + "Voor ondernemers die snel professioneel online willen staan met een heldere basis.
", + ), + ( + "briefcase", + "Zakelijke website", + "Voor organisaties met meerdere diensten, cases of een complexere aanbodstructuur.
", + ), + ( + "cart-check", + "Webshop-implementatie", + "Voor teams die online verkoop willen toevoegen zonder de grip op techniek te verliezen.
", + ), + ( + "wrench-adjustable", + "Onderhoud & groei", + "Voor organisaties die onderhoud, stabiliteit en doorlopende verbetering nodig hebben.
", + ), + ], + "cta": "Twijfelt u welk pakket past bij uw fase?", + }, + "projects": { + "headline": "Projecten waarin structuur, inhoud en techniek samenkomen", + "sub": "Onze projecten zijn ontworpen om professioneel over te komen, vertrouwen op te bouwen en beheerbaar te blijven na livegang.
", + "features_title": "Wat u in onze projecten terugziet", + "features_sub": "We sturen niet op oppervlakkige effecten, maar op duidelijkheid en bruikbaarheid.
", + "features": [ + ( + "diagram-3", + "Heldere pagina-opbouw", + "Bezoekers begrijpen snel waar ze moeten zijn en welke stap logisch volgt.
", + ), + ( + "pencil-square", + "Eenvoudig beheer", + "Teams kunnen teksten, visuals en pagina’s zelf aanpassen zonder omweg.
", + ), + ( + "graph-up-arrow", + "Gericht op aanvragen", + "Contact en conversie zijn zichtbaar verwerkt in de structuur en inhoud.
", + ), + ], + "cta": "Wilt u uw volgende project professioneel neerzetten?", + }, + "contact": { + "headline": "Laten we uw vraag concreet maken", + "sub": "Vertel kort wat u nodig heeft. U krijgt een praktische terugkoppeling met haalbare vervolgstappen.
", + "features_title": "Waarvoor u contact kunt opnemen", + "features_sub": "Kies de route die past bij uw vraag of traject.
", + "features": [ + ( + "rocket", + "Nieuw traject", + "Voor een nieuwe website, herpositionering of complete herbouw.
", + ), + ( + "briefcase", + "Pakketkeuze", + "Voor advies over welk pakket of welke structuur het beste past.
", + ), + ( + "tools", + "Onderhoud of uitbreiding", + "Voor technische ondersteuning, uitbreidingen of een vervolgfase na livegang.
", + ), + ], + "form_title": "Vertel kort wat u nodig heeft", + "form_sub": "We reageren inhoudelijk en zonder verkooppraat op uw vraag.
", + "form_fields": [ + ("text", "Naam", "Uw naam"), + ("email", "E-mail", "naam@bedrijf.nl"), + ("company", "Bedrijf", "Bedrijfsnaam"), + ("message", "Vraag of project", "Waar zoekt u hulp bij?"), + ], + "benefits_title": "Wat u kunt verwachten", + "benefits": [ + "Reactie binnen 24 uur", + "Intakegesprek van 15 minuten", + "Volledig vrijblijvend", + ], + "privacy": "We gebruiken uw gegevens alleen voor contact over deze aanvraag.
", + "cta": "Klaar om een eerste stap te zetten?", + }, + "process": { + "headline": "Werkwijze met duidelijke stappen en vaste keuzes", + "sub": "We houden het traject overzichtelijk: u weet wanneer iets gebeurt, wat u moet aanleveren en waar we naartoe werken.
", + "features_title": "Zo werken we samen", + "features_sub": "Kort, duidelijk en zonder onnodige ruis.
", + "features": [ + ( + "chat-square-text", + "1. Kennismaking", + "We bespreken doel, doelgroep, inhoud en wat u intern wilt kunnen beheren.
", + ), + ( + "layout-text-window", + "2. Uitwerking", + "We zetten structuur, inhoud en ontwerp om in een duidelijke pagina-opbouw.
", + ), + ( + "rocket", + "3. Oplevering", + "Na review gaat de site live en zorgen we voor een beheerbare overdracht.
", + ), + ( + "graph-up-arrow", + "4. Doorontwikkeling", + "Wanneer nodig bouwen we verder op basis van gedrag, vragen en nieuwe plannen.
", + ), + ], + "cta": "Wilt u dit traject ook voor uw website?", + }, + }, + }, + "en": { + "faq_title": "Frequently asked questions", + "faq_sub": "We keep the process clear and practical.
", + "faq_items": [ + ( + "Do you work with fixed templates?", + "No. We use reusable blocks, but the content and structure are tailored to your business.
", + "Process", + ), + ( + "Can we expand later?", + "Yes. The setup is designed to grow without starting over.
", + "Growth", + ), + ( + "Can we manage the content ourselves?", + "Yes. That is a core principle of the platform.
", + "Management", + ), + ], + "cta_sub": "Schedule a consultation and we will show you the most sensible route for your business.
", + "no_cc": "No obligation", + "pages": { + "about": { + "headline": "Who MandelBlog is and how we work", + "sub": "MandelBlog helps service businesses and small teams launch websites that look credible, convert clearly and remain easy to manage.
", + "features_title": "What we pay attention to", + "features_sub": "We work best with organisations that value clarity, speed and editorial control.
", + "features": [ + ( + "people", + "Who we help", + "Service firms, studios and small teams with a clear offer and a practical timeline.
", + ), + ( + "diagram-3", + "How we work", + "We start by sharpening the goal and the message, build with proven blocks and deliver something your team can actually use.
", + ), + ( + "shield-check", + "Why it works differently", + "Not a disconnected template or a black box, but a clear structure you can keep building on.
", + ), + ( + "person-badge", + "Small team, direct contact", + "You speak directly with the people doing the work and translating decisions into the website.
", + ), + ], + "steps_badge": "Process", + "steps_heading": "Our 3-step approach", + "steps_sub": "A focused project, clear decisions and then a site your team can work with.", + "steps": [ + ( + "1", + "Introductory call", + "We define goals, content and priorities.", + "chat-square-text", + ), + ( + "2", + "Build phase", + "We create the pages and refine the content together.", + "layout-text-window", + ), + ( + "3", + "Launch", + "You receive guidance, handover and the next practical step.", + "rocket", + ), + ], + "cta": "Would you like to know whether our approach fits your business?", + }, + "services": { + "headline": "Services for companies that want clarity and quality", + "sub": "Each service is shaped around clear choices, useful content and a technical foundation that can grow with you.
", + "features_title": "What we deliver", + "features_sub": "Not disconnected modules, but a trajectory that matches your stage, team and objectives.
", + "features": [ + ( + "window", + "Starter website", + "For businesses that need a professional online presence quickly with a clear foundation.
", + ), + ( + "briefcase", + "Business website", + "For organisations with multiple services, case studies or a more complex offer structure.
", + ), + ( + "cart-check", + "Webshop implementation", + "For teams that want online sales without losing grip on structure and technology.
", + ), + ( + "wrench-adjustable", + "Maintenance & growth", + "For organisations that need maintenance, stability and continuous improvement.
", + ), + ], + "cta": "Unsure which package fits your stage?", + }, + "projects": { + "headline": "Projects where structure, content and technology work together", + "sub": "Our projects are designed to look credible, build trust and stay manageable after launch.
", + "features_title": "What you see in our work", + "features_sub": "We do not optimise for surface effects. We optimise for clarity and usability.
", + "features": [ + ( + "diagram-3", + "Clear page structure", + "Visitors understand quickly where they are and what the next step should be.
", + ), + ( + "pencil-square", + "Easy management", + "Teams can update copy, visuals and pages themselves without a workaround.
", + ), + ( + "graph-up-arrow", + "Built for enquiries", + "Contact and conversion are visible in both the structure and the content.
", + ), + ], + "cta": "Do you want to present your next project professionally?", + }, + "contact": { + "headline": "Let’s turn your question into a concrete plan", + "sub": "Tell us briefly what you need. You will receive a practical response with realistic next steps.
", + "features_title": "What you can contact us about", + "features_sub": "Choose the route that fits your question or current stage.
", + "features": [ + ( + "rocket", + "New project", + "For a new website, repositioning or complete rebuild.
", + ), + ( + "briefcase", + "Package advice", + "For guidance on the package or structure that fits best.
", + ), + ( + "tools", + "Maintenance or expansion", + "For technical support, follow-up improvements or the next phase after launch.
", + ), + ], + "form_title": "Tell us briefly what you need", + "form_sub": "We respond with substance and without sales pressure.
", + "form_fields": [ + ("text", "Name", "Your name"), + ("email", "Email", "name@company.com"), + ("company", "Company", "Company name"), + ("message", "Question or project", "What do you need help with?"), + ], + "benefits_title": "What to expect", + "benefits": [ + "Response within 24 hours", + "15-minute introductory call", + "No obligation", + ], + "privacy": "We use your details only to respond to this request.
", + "cta": "Ready to take the first step?", + }, + "process": { + "headline": "A working process with clear steps and fixed decisions", + "sub": "We keep the trajectory manageable: you know what happens when, what you need to provide and what we are working towards.
", + "features_title": "How we work together", + "features_sub": "Short, clear and without unnecessary noise.
", + "features": [ + ( + "chat-square-text", + "1. Consultation", + "We discuss goals, audience, content and what your team wants to manage internally.
", + ), + ( + "layout-text-window", + "2. Build", + "We turn structure, content and design into a clear page setup.
", + ), + ( + "rocket", + "3. Launch", + "After review the site goes live and we deliver a manageable handover.
", + ), + ( + "graph-up-arrow", + "4. Further growth", + "When needed we continue based on behaviour, questions and new plans.
", + ), + ], + "cta": "Would you like this approach for your website too?", + }, + }, + }, +} +# Remaining locale dictionaries are appended below for brevity in this generated file. +STANDARD_COPY["de"] = { + "faq_title": "Häufig gestellte Fragen", + "faq_sub": "Wir halten den Ablauf klar und praxisnah.
", + "faq_items": [ + ( + "Arbeiten Sie mit festen Templates?", + "Nein. Wir nutzen wiederverwendbare Blöcke, stimmen Inhalt und Struktur aber auf Ihr Unternehmen ab.
", + "Vorgehen", + ), + ( + "Können wir später erweitern?", + "Ja. Der Aufbau ist dafür gedacht, ohne Neustart weiterzuwachsen.
", + "Ausbau", + ), + ( + "Können wir die Inhalte selbst pflegen?", + "Ja. Genau das ist ein Grundprinzip der Plattform.
", + "Pflege", + ), + ], + "cta_sub": "Planen Sie ein Beratungsgespräch und wir zeigen Ihnen den sinnvollsten Weg für Ihr Unternehmen.
", + "no_cc": "Unverbindlich", + "pages": { + "about": { + "headline": "Wer MandelBlog ist und wie wir arbeiten", + "sub": "MandelBlog unterstützt Dienstleister und kleine Unternehmen mit Websites, die professionell wirken, klar konvertieren und für das eigene Team pflegbar bleiben.
", + "features_title": "Worauf wir achten", + "features_sub": "Wir arbeiten am liebsten mit Organisationen, die Klarheit, Tempo und inhaltliche Steuerung schätzen.
", + "features": [ + ( + "people", + "Für wen wir arbeiten", + "Dienstleister, Studios und kleine Teams mit einem klaren Angebot und realistischem Zeitplan.
", + ), + ( + "diagram-3", + "Unsere Arbeitsweise", + "Wir schärfen zunächst Ziel und Inhalt, bauen mit bewährten Blöcken und liefern beherrschbar aus.
", + ), + ( + "shield-check", + "Warum das anders funktioniert", + "Kein loses Template und keine Black Box, sondern eine klare Struktur, auf der Sie weiterarbeiten können.
", + ), + ( + "person-badge", + "Kleines Team, direkter Kontakt", + "Sie sprechen direkt mit den Menschen, die die Arbeit umsetzen und Entscheidungen in die Website übertragen.
", + ), + ], + "steps_badge": "Vorgehensweise", + "steps_heading": "Unser Ansatz in 3 Schritten", + "steps_sub": "Ein kompaktes Projekt, klare Entscheidungen und danach eine Website, mit der Ihr Team arbeiten kann.", + "steps": [ + ( + "1", + "Erstgespräch", + "Wir definieren Ziel, Inhalte und Prioritäten.", + "chat-square-text", + ), + ( + "2", + "Ausarbeitung", + "Wir erstellen die Seiten und schärfen die Inhalte gemeinsam.", + "layout-text-window", + ), + ( + "3", + "Livegang", + "Sie erhalten Einweisung, Übergabe und einen klaren nächsten Schritt.", + "rocket", + ), + ], + "cta": "Möchten Sie wissen, ob unser Ansatz zu Ihrem Unternehmen passt?", + }, + "services": { + "headline": "Leistungen für Unternehmen, die Übersicht und Qualität wollen", + "sub": "Jede Leistung ist auf klare Entscheidungen, nutzbare Inhalte und eine technische Basis ausgelegt, die mitwachsen kann.
", + "features_title": "Was wir liefern", + "features_sub": "Keine losen Module, sondern ein Weg, der zu Ihrer Phase, Ihrem Team und Ihren Zielen passt.
", + "features": [ + ( + "window", + "Starter-Website", + "Für Unternehmen, die schnell professionell online gehen wollen.
", + ), + ( + "briefcase", + "Geschäftswebsite", + "Für Organisationen mit mehreren Leistungen, Referenzen oder komplexerer Angebotsstruktur.
", + ), + ( + "cart-check", + "Webshop-Implementierung", + "Für Teams, die Online-Verkauf ergänzen wollen, ohne die technische Kontrolle zu verlieren.
", + ), + ( + "wrench-adjustable", + "Wartung & Wachstum", + "Für Organisationen, die Wartung, Stabilität und kontinuierliche Verbesserung brauchen.
", + ), + ], + "cta": "Sie sind unsicher, welches Paket zu Ihrer Phase passt?", + }, + "projects": { + "headline": "Projekte, in denen Struktur, Inhalt und Technik zusammenarbeiten", + "sub": "Unsere Projekte sind darauf ausgelegt, professionell zu wirken, Vertrauen aufzubauen und nach dem Go-live beherrschbar zu bleiben.
", + "features_title": "Was Sie in unseren Projekten sehen", + "features_sub": "Wir optimieren nicht auf Effekte, sondern auf Klarheit und Nutzbarkeit.
", + "features": [ + ( + "diagram-3", + "Klare Seitenstruktur", + "Besucher verstehen schnell, wo sie sind und welcher Schritt als Nächstes sinnvoll ist.
", + ), + ( + "pencil-square", + "Einfaches Management", + "Teams können Texte, Bilder und Seiten selbst anpassen.
", + ), + ( + "graph-up-arrow", + "Auf Anfragen ausgerichtet", + "Kontakt und Conversion sind sichtbar in Struktur und Inhalt verankert.
", + ), + ], + "cta": "Möchten Sie Ihr nächstes Projekt professionell präsentieren?", + }, + "contact": { + "headline": "Lassen Sie uns Ihre Anfrage konkret machen", + "sub": "Beschreiben Sie kurz, was Sie brauchen. Sie erhalten eine praktische Rückmeldung mit realistischen nächsten Schritten.
", + "features_title": "Wofür Sie uns kontaktieren können", + "features_sub": "Wählen Sie den Weg, der zu Ihrer Frage oder Ihrem Projektstand passt.
", + "features": [ + ( + "rocket", + "Neues Projekt", + "Für eine neue Website, Neupositionierung oder einen kompletten Relaunch.
", + ), + ( + "briefcase", + "Paketberatung", + "Für Beratung dazu, welches Paket oder welche Struktur am besten passt.
", + ), + ( + "tools", + "Wartung oder Ausbau", + "Für technischen Support, Erweiterungen oder die nächste Phase nach dem Go-live.
", + ), + ], + "form_title": "Beschreiben Sie kurz, was Sie brauchen", + "form_sub": "Wir antworten inhaltlich und ohne Verkaufsdruck.
", + "form_fields": [ + ("text", "Name", "Ihr Name"), + ("email", "E-Mail", "name@unternehmen.de"), + ("company", "Unternehmen", "Firmenname"), + ("message", "Frage oder Projekt", "Wobei brauchen Sie Unterstützung?"), + ], + "benefits_title": "Was Sie erwarten können", + "benefits": [ + "Rückmeldung innerhalb von 24 Stunden", + "15-minütiges Erstgespräch", + "Unverbindlich", + ], + "privacy": "Wir nutzen Ihre Angaben nur, um auf diese Anfrage zu antworten.
", + "cta": "Bereit für den ersten Schritt?", + }, + "process": { + "headline": "Vorgehensweise mit klaren Schritten und festen Entscheidungen", + "sub": "Wir halten das Projekt übersichtlich: Sie wissen, wann etwas passiert, was Sie liefern müssen und worauf wir hinarbeiten.
", + "features_title": "So arbeiten wir zusammen", + "features_sub": "Kurz, klar und ohne unnötiges Rauschen.
", + "features": [ + ( + "chat-square-text", + "1. Erstgespräch", + "Wir besprechen Ziel, Zielgruppe, Inhalte und was Ihr Team intern pflegen möchte.
", + ), + ( + "layout-text-window", + "2. Ausarbeitung", + "Wir übersetzen Struktur, Inhalt und Gestaltung in einen klaren Seitenaufbau.
", + ), + ( + "rocket", + "3. Livegang", + "Nach der Freigabe geht die Website live und wir sorgen für eine saubere Übergabe.
", + ), + ( + "graph-up-arrow", + "4. Weiterentwicklung", + "Wenn nötig bauen wir auf Basis von Verhalten, Fragen und neuen Plänen weiter.
", + ), + ], + "cta": "Möchten Sie diese Vorgehensweise auch für Ihre Website?", + }, + }, +} +# Additional locales added below through assignments to keep generation manageable. +STANDARD_COPY["fr"] = { + "faq_title": "Questions fréquentes", + "faq_sub": "Nous gardons le projet clair et concret.
", + "faq_items": [ + ( + "Travaillez-vous avec des templates fixes ?", + "Non. Nous utilisons des blocs réutilisables, mais le contenu et la structure sont adaptés à votre entreprise.
", + "Méthode", + ), + ( + "Peut-on faire évoluer le site ensuite ?", + "Oui. La base est prévue pour évoluer sans repartir de zéro.
", + "Évolution", + ), + ( + "Pouvons-nous gérer le contenu nous-mêmes ?", + "Oui. C’est un principe important de la plateforme.
", + "Gestion", + ), + ], + "cta_sub": "Planifiez une consultation et nous vous montrerons la voie la plus logique pour votre entreprise.
", + "no_cc": "Sans engagement", + "pages": { + "about": { + "headline": "Qui est MandelBlog et comment nous travaillons", + "sub": "MandelBlog aide les sociétés de services et les petites équipes à lancer des sites crédibles, orientés conversion et simples à gérer.
", + "features_title": "Ce à quoi nous faisons attention", + "features_sub": "Nous travaillons le mieux avec des organisations qui recherchent de la clarté, de la rapidité et de l’autonomie éditoriale.
", + "features": [ + ( + "people", + "Qui nous accompagnons", + "Des sociétés de services, des studios et de petites équipes avec une offre claire et un planning réaliste.
", + ), + ( + "diagram-3", + "Notre méthode", + "Nous clarifions d’abord l’objectif et le message, puis nous construisons avec des blocs éprouvés.
", + ), + ( + "shield-check", + "Pourquoi cela fonctionne autrement", + "Pas de template déconnecté ni de boîte noire, mais une structure claire que vous pouvez faire évoluer.
", + ), + ( + "person-badge", + "Petite équipe, contact direct", + "Vous échangez directement avec les personnes qui réalisent le travail.
", + ), + ], + "steps_badge": "Méthode", + "steps_heading": "Notre approche en 3 étapes", + "steps_sub": "Un projet concentré, des choix clairs et ensuite un site que votre équipe peut utiliser au quotidien.", + "steps": [ + ( + "1", + "Échange initial", + "Nous définissons les objectifs, le contenu et les priorités.", + "chat-square-text", + ), + ( + "2", + "Production", + "Nous construisons les pages et affinons le contenu avec vous.", + "layout-text-window", + ), + ( + "3", + "Mise en ligne", + "Vous recevez l’accompagnement, la transmission et la prochaine étape utile.", + "rocket", + ), + ], + "cta": "Vous voulez savoir si notre approche correspond à votre entreprise ?", + }, + "services": { + "headline": "Des services pour les entreprises qui veulent de la clarté et de la qualité", + "sub": "Chaque service repose sur des choix clairs, un contenu utile et une base technique capable d’évoluer.
", + "features_title": "Ce que nous livrons", + "features_sub": "Pas des modules isolés, mais un parcours adapté à votre étape, à votre équipe et à vos objectifs.
", + "features": [ + ( + "window", + "Site de démarrage", + "Pour les entreprises qui veulent être en ligne rapidement avec une base professionnelle.
", + ), + ( + "briefcase", + "Site d’entreprise", + "Pour les organisations qui ont plusieurs services, références ou une offre plus structurée.
", + ), + ( + "cart-check", + "Implémentation e-commerce", + "Pour les équipes qui veulent ajouter la vente en ligne sans perdre la maîtrise de la structure et de la technique.
", + ), + ( + "wrench-adjustable", + "Maintenance & croissance", + "Pour les organisations qui ont besoin de maintenance, de stabilité et d’amélioration continue.
", + ), + ], + "cta": "Vous hésitez sur l’offre adaptée à votre étape ?", + }, + "projects": { + "headline": "Des projets où structure, contenu et technique travaillent ensemble", + "sub": "Nos projets sont conçus pour inspirer confiance, structurer le message et rester simples à gérer après la mise en ligne.
", + "features_title": "Ce que vous retrouvez dans nos projets", + "features_sub": "Nous ne cherchons pas l’effet de surface, mais la clarté et l’utilité.
", + "features": [ + ( + "diagram-3", + "Structure de page claire", + "Les visiteurs comprennent rapidement où ils sont et quelle étape vient ensuite.
", + ), + ( + "pencil-square", + "Gestion simple", + "Les équipes peuvent modifier textes, visuels et pages sans détour.
", + ), + ( + "graph-up-arrow", + "Pensé pour les demandes", + "Le contact et la conversion sont visibles dans la structure comme dans le contenu.
", + ), + ], + "cta": "Vous voulez présenter votre prochain projet de manière plus professionnelle ?", + }, + "contact": { + "headline": "Transformons votre question en plan concret", + "sub": "Expliquez brièvement ce dont vous avez besoin. Vous recevrez un retour utile avec des prochaines étapes réalistes.
", + "features_title": "Pour quelles demandes nous contacter", + "features_sub": "Choisissez la voie qui correspond à votre question ou à votre étape actuelle.
", + "features": [ + ( + "rocket", + "Nouveau projet", + "Pour un nouveau site, un repositionnement ou une refonte complète.
", + ), + ( + "briefcase", + "Choix de l’offre", + "Pour savoir quelle offre ou quelle structure est la plus adaptée.
", + ), + ( + "tools", + "Maintenance ou évolution", + "Pour du support technique, des améliorations ou une phase suivante après la mise en ligne.
", + ), + ], + "form_title": "Expliquez brièvement votre besoin", + "form_sub": "Nous répondons avec du contenu utile, sans pression commerciale.
", + "form_fields": [ + ("text", "Nom", "Votre nom"), + ("email", "E-mail", "nom@entreprise.fr"), + ("company", "Entreprise", "Nom de l’entreprise"), + ("message", "Question ou projet", "Sur quoi avez-vous besoin d’aide ?"), + ], + "benefits_title": "Ce que vous pouvez attendre", + "benefits": [ + "Réponse sous 24 heures", + "Échange initial de 15 minutes", + "Sans engagement", + ], + "privacy": "Nous utilisons vos coordonnées uniquement pour répondre à cette demande.
", + "cta": "Prêt à franchir une première étape ?", + }, + "process": { + "headline": "Une méthode avec des étapes claires et des choix assumés", + "sub": "Nous gardons le projet lisible : vous savez quand chaque chose se passe, ce que vous devez fournir et où nous allons.
", + "features_title": "Comment nous travaillons ensemble", + "features_sub": "Simple, clair et sans bruit inutile.
", + "features": [ + ( + "chat-square-text", + "1. Consultation", + "Nous discutons des objectifs, des publics, du contenu et de ce que votre équipe veut gérer en interne.
", + ), + ( + "layout-text-window", + "2. Production", + "Nous transformons structure, contenu et design en pages claires et cohérentes.
", + ), + ( + "rocket", + "3. Mise en ligne", + "Après validation, le site est publié et nous assurons une transmission claire.
", + ), + ( + "graph-up-arrow", + "4. Évolutions", + "Ensuite, nous pouvons continuer selon les retours, les usages et vos nouveaux projets.
", + ), + ], + "cta": "Vous voulez appliquer cette méthode à votre site ?", + }, + }, +} +# To keep this file tractable, ES/IT/PT/RU standard and all service copy are defined in compact dictionaries below. +SERVICE_COPY = {} +SERVICE_COMMON = { + "nl": { + "section_what": "Wat krijgt u?", + "section_what_sub": "Elk pakket is opgebouwd rond duidelijke keuzes, beheerbaarheid en inhoud die past bij uw bedrijf.
", + "section_outcomes": "Wat levert het op?", + "section_outcomes_sub": "De waarde zit niet in losse effecten, maar in duidelijkere communicatie en een beter werkende site.
", + "section_choose": "Wanneer kiest u dit pakket?", + "section_choose_sub": "We adviseren dit pakket wanneer onderstaande punten aansluiten op uw situatie.
", + "choose_title": "Dit pakket past wanneer", + "privacy": "We gebruiken uw gegevens alleen voor een reactie op uw aanvraag.
", + "name_label": "Naam", + "name_placeholder": "Uw naam", + "email_label": "E-mail", + "email_placeholder": "naam@bedrijf.nl", + "company_label": "Bedrijf", + "company_placeholder": "Bedrijfsnaam", + "message_label": "Vraag of context", + "message_placeholder": "Vertel kort waar u nu staat", + "timeline_label": "Doorlooptijd", + "communication": "Reactie binnen 24 uur", + "intro": "Volledig vrijblijvend", + "cta_sub": "Plan een kennismakingsgesprek en we adviseren eerlijk welk pakket logisch is.
", + "no_cc": "Volledig vrijblijvend", + }, + "en": { + "section_what": "What you get", + "section_what_sub": "Each package is structured around clear decisions, manageable content and a setup that fits your business.
", + "section_outcomes": "What it delivers", + "section_outcomes_sub": "The value is not in visual tricks, but in clearer communication and a website that performs better.
", + "section_choose": "When to choose this package", + "section_choose_sub": "We recommend this package when the points below match your situation.
", + "choose_title": "This package fits when", + "privacy": "We only use your details to respond to this request.
", + "name_label": "Name", + "name_placeholder": "Your name", + "email_label": "Email", + "email_placeholder": "name@company.com", + "company_label": "Company", + "company_placeholder": "Company name", + "message_label": "Question or context", + "message_placeholder": "Briefly describe your current situation", + "timeline_label": "Timeline", + "communication": "Response within 24 hours", + "intro": "No obligation", + "cta_sub": "Schedule a consultation and we will advise honestly which package makes sense.
", + "no_cc": "No obligation", + }, + "de": { + "section_what": "Was Sie bekommen", + "section_what_sub": "Jedes Paket ist auf klare Entscheidungen, gute Pflegebarkeit und Inhalte aufgebaut, die zu Ihrem Unternehmen passen.
", + "section_outcomes": "Was es bringt", + "section_outcomes_sub": "Der Wert liegt nicht in Effekten, sondern in klarerer Kommunikation und einer Website, die besser funktioniert.
", + "section_choose": "Wann Sie dieses Paket wählen", + "section_choose_sub": "Wir empfehlen dieses Paket, wenn die folgenden Punkte zu Ihrer Situation passen.
", + "choose_title": "Dieses Paket passt, wenn", + "privacy": "Wir verwenden Ihre Angaben nur, um auf diese Anfrage zu antworten.
", + "name_label": "Name", + "name_placeholder": "Ihr Name", + "email_label": "E-Mail", + "email_placeholder": "name@unternehmen.de", + "company_label": "Unternehmen", + "company_placeholder": "Firmenname", + "message_label": "Frage oder Kontext", + "message_placeholder": "Beschreiben Sie kurz Ihre Ausgangslage", + "timeline_label": "Zeitrahmen", + "communication": "Rückmeldung innerhalb von 24 Stunden", + "intro": "Unverbindlich", + "cta_sub": "Planen Sie ein Beratungsgespräch und wir empfehlen ehrlich, welches Paket sinnvoll ist.
", + "no_cc": "Unverbindlich", + }, + "fr": { + "section_what": "Ce que vous obtenez", + "section_what_sub": "Chaque offre est structurée autour de choix clairs, d’un contenu gérable et d’une base adaptée à votre entreprise.
", + "section_outcomes": "Ce que cela apporte", + "section_outcomes_sub": "La valeur ne vient pas d’effets superficiels, mais d’un message plus clair et d’un site plus efficace.
", + "section_choose": "Quand choisir cette offre", + "section_choose_sub": "Nous recommandons cette offre lorsque les points ci-dessous correspondent à votre situation.
", + "choose_title": "Cette offre convient lorsque", + "privacy": "Nous utilisons vos coordonnées uniquement pour répondre à votre demande.
", + "name_label": "Nom", + "name_placeholder": "Votre nom", + "email_label": "E-mail", + "email_placeholder": "nom@entreprise.fr", + "company_label": "Entreprise", + "company_placeholder": "Nom de l’entreprise", + "message_label": "Question ou contexte", + "message_placeholder": "Expliquez brièvement votre situation", + "timeline_label": "Délai", + "communication": "Réponse sous 24 heures", + "intro": "Sans engagement", + "cta_sub": "Planifiez une consultation et nous vous dirons honnêtement quelle offre est la plus cohérente.
", + "no_cc": "Sans engagement", + }, + "es": { + "section_what": "Qué obtiene", + "section_what_sub": "Cada paquete se estructura alrededor de decisiones claras, contenido gestionable y una base adecuada para su empresa.
", + "section_outcomes": "Qué aporta", + "section_outcomes_sub": "El valor no está en efectos superficiales, sino en una comunicación más clara y un sitio que funciona mejor.
", + "section_choose": "Cuándo elegir este paquete", + "section_choose_sub": "Recomendamos este paquete cuando los puntos siguientes encajan con su situación.
", + "choose_title": "Este paquete encaja cuando", + "privacy": "Usamos sus datos únicamente para responder a esta solicitud.
", + "name_label": "Nombre", + "name_placeholder": "Su nombre", + "email_label": "Correo electrónico", + "email_placeholder": "nombre@empresa.es", + "company_label": "Empresa", + "company_placeholder": "Nombre de la empresa", + "message_label": "Pregunta o contexto", + "message_placeholder": "Explique brevemente su situación actual", + "timeline_label": "Plazo", + "communication": "Respuesta en 24 horas", + "intro": "Sin compromiso", + "cta_sub": "Programe una reunión inicial y le indicaremos con honestidad qué paquete tiene más sentido.
", + "no_cc": "Sin compromiso", + }, + "it": { + "section_what": "Cosa riceve", + "section_what_sub": "Ogni pacchetto è costruito attorno a scelte chiare, contenuti gestibili e una base adatta alla vostra azienda.
", + "section_outcomes": "Cosa porta", + "section_outcomes_sub": "Il valore non sta negli effetti superficiali, ma in una comunicazione più chiara e in un sito che funziona meglio.
", + "section_choose": "Quando scegliere questo pacchetto", + "section_choose_sub": "Consigliamo questo pacchetto quando i punti seguenti corrispondono alla vostra situazione.
", + "choose_title": "Questo pacchetto è adatto quando", + "privacy": "Usiamo i vostri dati solo per rispondere a questa richiesta.
", + "name_label": "Nome", + "name_placeholder": "Il vostro nome", + "email_label": "E-mail", + "email_placeholder": "nome@azienda.it", + "company_label": "Azienda", + "company_placeholder": "Nome dell’azienda", + "message_label": "Domanda o contesto", + "message_placeholder": "Descrivete brevemente la vostra situazione", + "timeline_label": "Tempistiche", + "communication": "Risposta entro 24 ore", + "intro": "Senza impegno", + "cta_sub": "Prenotate una consulenza introduttiva e vi diremo con chiarezza quale pacchetto è più adatto.
", + "no_cc": "Senza impegno", + }, + "pt": { + "section_what": "O que recebe", + "section_what_sub": "Cada pacote é estruturado em torno de escolhas claras, conteúdo gerível e uma base adequada à sua empresa.
", + "section_outcomes": "O que entrega", + "section_outcomes_sub": "O valor não está em efeitos superficiais, mas numa comunicação mais clara e num website que funciona melhor.
", + "section_choose": "Quando escolher este pacote", + "section_choose_sub": "Recomendamos este pacote quando os pontos abaixo correspondem à sua situação.
", + "choose_title": "Este pacote faz sentido quando", + "privacy": "Usamos os seus dados apenas para responder a este pedido.
", + "name_label": "Nome", + "name_placeholder": "O seu nome", + "email_label": "E-mail", + "email_placeholder": "nome@empresa.pt", + "company_label": "Empresa", + "company_placeholder": "Nome da empresa", + "message_label": "Pergunta ou contexto", + "message_placeholder": "Explique brevemente a sua situação", + "timeline_label": "Prazo", + "communication": "Resposta em 24 horas", + "intro": "Sem compromisso", + "cta_sub": "Agende uma consulta inicial e diremos com honestidade qual pacote faz mais sentido.
", + "no_cc": "Sem compromisso", + }, + "ru": { + "section_what": "Что входит", + "section_what_sub": "Каждый пакет строится вокруг понятных решений, управляемого контента и базы, подходящей вашей компании.
", + "section_outcomes": "Что это даёт", + "section_outcomes_sub": "Ценность не в поверхностных эффектах, а в более ясной коммуникации и сайте, который работает лучше.
", + "section_choose": "Когда выбирать этот пакет", + "section_choose_sub": "Мы рекомендуем этот пакет, если пункты ниже соответствуют вашей ситуации.
", + "choose_title": "Этот пакет подходит, когда", + "privacy": "Мы используем ваши данные только для ответа на этот запрос.
", + "name_label": "Имя", + "name_placeholder": "Ваше имя", + "email_label": "E-mail", + "email_placeholder": "name@company.ru", + "company_label": "Компания", + "company_placeholder": "Название компании", + "message_label": "Вопрос или контекст", + "message_placeholder": "Кратко опишите вашу ситуацию", + "timeline_label": "Срок", + "communication": "Ответ в течение 24 часов", + "intro": "Без обязательств", + "cta_sub": "Запланируйте консультацию, и мы честно подскажем, какой пакет имеет смысл.
", + "no_cc": "Без обязательств", + }, +} + +SERVICE_COPY["nl"] = { + "starter": { + "title": "Starter-website", + "audience": "Voor ondernemers of kleine teams die snel professioneel online willen staan met een duidelijke basis.", + "what": [ + ( + "layout-text-window", + "Voor wie is dit?", + "Voor bedrijven met een helder aanbod die snel een professionele eerste indruk willen neerzetten.
", + ), + ( + "window", + "Wat krijgt u?", + "Kernpagina’s, een logische navigatie en een editor waarmee uw team zelf content kan beheren.
", + ), + ( + "graph-up-arrow", + "Wat levert het op?", + "Een professionele basis waarmee bezoekers sneller begrijpen wat u doet en hoe ze contact opnemen.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Heldere online basis", + "Geen overbodige onderdelen, wel een site die vertrouwen geeft.
", + ), + ( + "people", + "Eenvoudig beheer", + "Uw team kan updates zelf doen zonder afhankelijkheid.
", + ), + ( + "rocket", + "Snelle livegang", + "Geschikt als eerste professionele stap of als vervanging van een verouderde site.
", + ), + ], + "choose": [ + "U wilt snel professioneel online staan.", + "U heeft vooral kernpagina’s en duidelijke navigatie nodig.", + "U wilt zelf teksten en beelden kunnen aanpassen.", + ], + "duration": "Gemiddelde oplevering: 2 tot 4 weken", + }, + "business": { + "title": "Zakelijke website", + "audience": "Voor dienstverleners en teams die meerdere proposities, cases of funnelstappen helder willen presenteren.", + "what": [ + ( + "briefcase", + "Voor wie is dit?", + "Voor organisaties die meer structuur, inhoudelijke diepgang en een sterkere aanvraagroute nodig hebben.
", + ), + ( + "layout-text-window", + "Wat krijgt u?", + "Meer pagina-opbouw, ruimte voor cases en een SEO-vriendelijke basis die logisch meegroeit.
", + ), + ( + "graph-up-arrow", + "Wat levert het op?", + "Een site die uw aanbod beter uitlegt en bezoekers gerichter naar contact of aanvraag leidt.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Meer overzicht", + "Diensten, cases en expertise krijgen elk hun eigen plek.
", + ), + ( + "search", + "Betere vindbaarheid", + "De opbouw is ingericht voor sterke inhoud en een SEO-vriendelijke basis.
", + ), + ( + "people", + "Sterkere aanvragen", + "Bezoekers zien sneller welke route en welk aanbod bij hen past.
", + ), + ], + "choose": [ + "U heeft meerdere diensten of doelgroepen.", + "U wilt cases, expertise en bewijs beter laten zien.", + "U zoekt meer structuur dan een startsite biedt.", + ], + "duration": "Gemiddelde oplevering: 2 tot 4 weken", + }, + "webshop": { + "title": "Webshop-implementatie", + "audience": "Voor organisaties die online verkoop willen toevoegen zonder in een standaardshop te belanden.", + "what": [ + ( + "cart-check", + "Voor wie is dit?", + "Voor bedrijven die hun aanbod online willen verkopen met grip op inhoud, checkout en beheer.
", + ), + ( + "credit-card", + "Wat krijgt u?", + "Een webshopstructuur met productoverzicht, checkout en een schaalbare basis voor orderverwerking.
", + ), + ( + "graph-up-arrow", + "Wat levert het op?", + "Een verkoopomgeving die past bij uw merk en niet voelt als een los demo-sjabloon.
", + ), + ], + "outcomes": [ + ( + "window", + "Betere presentatie", + "Producten en categorieën krijgen een zakelijke, duidelijke opbouw.
", + ), + ( + "shield-check", + "Stabiele techniek", + "Betalingen en orderverwerking sluiten aan op een beheerbare stack.
", + ), + ( + "rocket", + "Klaar voor groei", + "De commerce-opzet kan meegroeien met assortiment en processen.
", + ), + ], + "choose": [ + "U wilt online verkoop combineren met een zakelijke website.", + "U heeft behoefte aan grip op structuur en techniek.", + "U zoekt geen standaard thema, maar een doordachte implementatie.", + ], + "duration": "Gemiddelde oplevering: 3 tot 6 weken", + }, + "support": { + "title": "Onderhoud & groei", + "audience": "Voor teams die hun website of webshop stabiel willen houden en gericht willen doorontwikkelen.", + "what": [ + ( + "tools", + "Voor wie is dit?", + "Voor organisaties die niet zelf alle techniek willen monitoren, oplossen en plannen.
", + ), + ( + "shield-check", + "Wat krijgt u?", + "Onderhoud, updates, monitoring en technische oplossingen binnen een vast werkritme.
", + ), + ( + "graph-up-arrow", + "Wat levert het op?", + "Meer rust, minder technische verrassingen en ruimte om gericht te verbeteren.
", + ), + ], + "outcomes": [ + ( + "activity", + "Minder verstoringen", + "Technische issues worden sneller gesignaleerd en opgelost.
", + ), + ( + "clipboard-data", + "Doorlopende verbetering", + "We werken stap voor stap aan performance, inhoud en conversie.
", + ), + ( + "people", + "Vast ritme", + "U weet wanneer onderhoud gebeurt en waar prioriteit ligt.
", + ), + ], + "choose": [ + "U wilt een vaste partner voor technisch onderhoud.", + "Uw site vraagt om kleine verbeteringen in plaats van een volledige herbouw.", + "U wilt sneller kunnen schakelen bij issues of uitbreidingen.", + ], + "duration": "Reactie binnen 24 uur", + }, +} +# A compact but complete service set for all translated locales. +SERVICE_COPY["en"] = { + "starter": { + "title": "Starter website", + "audience": "For founders and small teams that need a credible online presence quickly with a clear foundation.", + "what": [ + ( + "layout-text-window", + "Who this is for", + "For businesses with a clear offer that need a professional first impression without a heavy project.
", + ), + ( + "window", + "What you get", + "Core pages, clear navigation and an editor your team can use to manage content internally.
", + ), + ( + "graph-up-arrow", + "What it delivers", + "A professional foundation that helps visitors understand what you do and how to contact you.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "A clear online foundation", + "No unnecessary extras, just a website that builds confidence.
", + ), + ( + "people", + "Simple content management", + "Your team can make updates without depending on a developer for every change.
", + ), + ( + "rocket", + "Fast launch", + "Suitable as a first professional website or as a replacement for an outdated one.
", + ), + ], + "choose": [ + "You want to look professional quickly.", + "You mainly need core pages and clear navigation.", + "You want to update copy and images yourself.", + ], + "duration": "Average timeline: 2 to 4 weeks", + }, + "business": { + "title": "Business website", + "audience": "For service firms and teams that need to present multiple offers, case studies or conversion paths clearly.", + "what": [ + ( + "briefcase", + "Who this is for", + "For organisations that need more structure, more depth and a stronger route to enquiry.
", + ), + ( + "layout-text-window", + "What you get", + "More page structure, room for case studies and an SEO-friendly foundation that scales logically.
", + ), + ( + "graph-up-arrow", + "What it delivers", + "A website that explains your offer more clearly and leads visitors more directly toward contact.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "More clarity", + "Services, case studies and expertise each get their own logical place.
", + ), + ( + "search", + "Better visibility", + "The structure is prepared for stronger content and an SEO-friendly foundation.
", + ), + ( + "people", + "Stronger enquiries", + "Visitors see more quickly which route and which offer fit them.
", + ), + ], + "choose": [ + "You have multiple services or audiences.", + "You want to show case studies, expertise and proof more clearly.", + "You need more structure than a starter site provides.", + ], + "duration": "Average timeline: 2 to 4 weeks", + }, + "webshop": { + "title": "Webshop implementation", + "audience": "For organisations that want to add online sales without ending up with a generic shop theme.", + "what": [ + ( + "cart-check", + "Who this is for", + "For businesses that want to sell online while keeping control over presentation, checkout and management.
", + ), + ( + "credit-card", + "What you get", + "A commerce structure with product overview, checkout and a scalable base for order handling.
", + ), + ( + "graph-up-arrow", + "What it delivers", + "A sales environment that fits your brand instead of feeling like a detached demo template.
", + ), + ], + "outcomes": [ + ( + "window", + "Stronger presentation", + "Products and categories are presented in a clear business-focused structure.
", + ), + ( + "shield-check", + "Stable technology", + "Payments and order handling are connected to a maintainable technical stack.
", + ), + ( + "rocket", + "Ready to grow", + "The commerce setup can expand with your assortment and processes.
", + ), + ], + "choose": [ + "You want to combine online sales with a professional business site.", + "You need control over structure and technology.", + "You do not want a generic theme-based shop.", + ], + "duration": "Average timeline: 3 to 6 weeks", + }, + "support": { + "title": "Maintenance & growth", + "audience": "For teams that want to keep their site or webshop stable and improve it in a focused way over time.", + "what": [ + ( + "tools", + "Who this is for", + "For organisations that do not want to monitor, troubleshoot and plan every technical issue themselves.
", + ), + ( + "shield-check", + "What you get", + "Maintenance, updates, monitoring and technical fixes within a predictable working rhythm.
", + ), + ( + "graph-up-arrow", + "What it delivers", + "More peace of mind, fewer technical surprises and room for targeted improvement.
", + ), + ], + "outcomes": [ + ( + "activity", + "Fewer disruptions", + "Technical issues are spotted and resolved faster.
", + ), + ( + "clipboard-data", + "Continuous improvement", + "We keep improving performance, content and conversion step by step.
", + ), + ( + "people", + "A fixed rhythm", + "You know when maintenance happens and what receives priority.
", + ), + ], + "choose": [ + "You want a fixed partner for technical maintenance.", + "Your site needs incremental improvements rather than a full rebuild.", + "You want faster support when issues or expansion requests appear.", + ], + "duration": "Response within 24 hours", + }, +} +# DE/FR/ES/IT/PT/RU service content +SERVICE_COPY["de"] = { + "starter": { + "title": "Starter-Website", + "audience": "Für Gründer und kleine Teams, die schnell professionell online auftreten möchten.", + "what": [ + ( + "layout-text-window", + "Für wen ist das?", + "Für Unternehmen mit klarem Angebot, die ohne schweres Projekt einen professionellen ersten Eindruck brauchen.
", + ), + ( + "window", + "Was Sie bekommen", + "Kernseiten, klare Navigation und einen Editor, mit dem Ihr Team Inhalte selbst pflegen kann.
", + ), + ( + "graph-up-arrow", + "Was es bringt", + "Eine professionelle Basis, mit der Besucher schneller verstehen, was Sie tun und wie sie Kontakt aufnehmen.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Klare Online-Basis", + "Keine unnötigen Extras, sondern eine Website, die Vertrauen schafft.
", + ), + ( + "people", + "Einfache Pflege", + "Ihr Team kann Änderungen selbst umsetzen.
", + ), + ( + "rocket", + "Schneller Start", + "Geeignet als erste professionelle Website oder als Ersatz für einen veralteten Auftritt.
", + ), + ], + "choose": [ + "Sie möchten schnell professionell online sein.", + "Sie brauchen vor allem Kernseiten und klare Navigation.", + "Sie möchten Texte und Bilder selbst anpassen.", + ], + "duration": "Durchschnittlicher Zeitraum: 2 bis 4 Wochen", + }, + "business": { + "title": "Geschäftswebsite", + "audience": "Für Dienstleister und Teams, die mehrere Angebote, Referenzen oder Conversion-Wege klar darstellen müssen.", + "what": [ + ( + "briefcase", + "Für wen ist das?", + "Für Organisationen, die mehr Struktur, mehr inhaltliche Tiefe und einen stärkeren Anfrageweg brauchen.
", + ), + ( + "layout-text-window", + "Was Sie bekommen", + "Mehr Seitenstruktur, Raum für Referenzen und eine SEO-freundliche Basis, die logisch mitwächst.
", + ), + ( + "graph-up-arrow", + "Was es bringt", + "Eine Website, die Ihr Angebot klarer erklärt und Besucher direkter zur Kontaktaufnahme führt.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Mehr Übersicht", + "Leistungen, Referenzen und Expertise erhalten jeweils ihren eigenen Platz.
", + ), + ( + "search", + "Bessere Sichtbarkeit", + "Der Aufbau ist für starke Inhalte und eine SEO-freundliche Basis vorbereitet.
", + ), + ( + "people", + "Stärkere Anfragen", + "Besucher erkennen schneller, welcher Weg und welches Angebot zu ihnen passen.
", + ), + ], + "choose": [ + "Sie haben mehrere Leistungen oder Zielgruppen.", + "Sie möchten Referenzen, Expertise und Nachweise klarer zeigen.", + "Sie brauchen mehr Struktur als eine Startseite bietet.", + ], + "duration": "Durchschnittlicher Zeitraum: 2 bis 4 Wochen", + }, + "webshop": { + "title": "Webshop-Implementierung", + "audience": "Für Unternehmen, die Online-Verkauf ergänzen möchten, ohne bei einem Standardshop zu landen.", + "what": [ + ( + "cart-check", + "Für wen ist das?", + "Für Unternehmen, die online verkaufen wollen und dabei Inhalte, Checkout und Pflege im Griff behalten möchten.
", + ), + ( + "credit-card", + "Was Sie bekommen", + "Einen Commerce-Aufbau mit Produktübersicht, Checkout und skalierbarer Basis für Bestellprozesse.
", + ), + ( + "graph-up-arrow", + "Was es bringt", + "Eine Verkaufsumgebung, die zu Ihrer Marke passt und nicht wie ein Demo-Shop wirkt.
", + ), + ], + "outcomes": [ + ( + "window", + "Bessere Präsentation", + "Produkte und Kategorien erhalten eine klare, geschäftliche Struktur.
", + ), + ( + "shield-check", + "Stabile Technik", + "Zahlungen und Bestellabläufe laufen auf einer beherrschbaren technischen Basis.
", + ), + ( + "rocket", + "Bereit für Wachstum", + "Der Commerce-Aufbau kann mit Sortiment und Prozessen mitwachsen.
", + ), + ], + "choose": [ + "Sie möchten Online-Verkauf mit einer Unternehmenswebsite verbinden.", + "Sie brauchen Kontrolle über Struktur und Technik.", + "Sie suchen keinen Shop von der Stange.", + ], + "duration": "Durchschnittlicher Zeitraum: 3 bis 6 Wochen", + }, + "support": { + "title": "Wartung & Wachstum", + "audience": "Für Teams, die Website oder Webshop stabil halten und gezielt weiterentwickeln wollen.", + "what": [ + ( + "tools", + "Für wen ist das?", + "Für Organisationen, die Technik nicht komplett selbst überwachen, lösen und planen möchten.
", + ), + ( + "shield-check", + "Was Sie bekommen", + "Wartung, Updates, Monitoring und technische Lösungen in einem festen Arbeitsrhythmus.
", + ), + ( + "graph-up-arrow", + "Was es bringt", + "Mehr Ruhe, weniger technische Überraschungen und Raum für gezielte Verbesserungen.
", + ), + ], + "outcomes": [ + ( + "activity", + "Weniger Störungen", + "Technische Probleme werden schneller erkannt und gelöst.
", + ), + ( + "clipboard-data", + "Kontinuierliche Verbesserung", + "Wir entwickeln Performance, Inhalte und Conversion Schritt für Schritt weiter.
", + ), + ( + "people", + "Fester Rhythmus", + "Sie wissen, wann Wartung stattfindet und was Priorität hat.
", + ), + ], + "choose": [ + "Sie möchten einen festen Partner für technische Wartung.", + "Ihre Website braucht laufende Verbesserungen statt eines kompletten Relaunchs.", + "Sie wollen bei Problemen oder Erweiterungen schneller reagieren können.", + ], + "duration": "Rückmeldung innerhalb von 24 Stunden", + }, +} +SERVICE_COPY["fr"] = { + "starter": { + "title": "Site de démarrage", + "audience": "Pour les dirigeants et petites équipes qui veulent une présence crédible rapidement.", + "what": [ + ( + "layout-text-window", + "Pour qui est-ce ?", + "Pour les entreprises avec une offre claire qui ont besoin d’une première impression professionnelle sans projet lourd.
", + ), + ( + "window", + "Ce que vous obtenez", + "Les pages essentielles, une navigation claire et un éditeur que votre équipe peut utiliser elle-même.
", + ), + ( + "graph-up-arrow", + "Ce que cela apporte", + "Une base professionnelle qui aide les visiteurs à comprendre rapidement votre activité et à vous contacter.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Base en ligne claire", + "Pas d’éléments inutiles, mais un site qui inspire confiance.
", + ), + ( + "people", + "Gestion simple", + "Votre équipe peut faire les mises à jour sans dépendance permanente.
", + ), + ( + "rocket", + "Mise en ligne rapide", + "Adapté à un premier site professionnel ou au remplacement d’un site dépassé.
", + ), + ], + "choose": [ + "Vous voulez être en ligne rapidement avec une image professionnelle.", + "Vous avez surtout besoin de pages essentielles et d’une navigation claire.", + "Vous voulez pouvoir modifier vous-même textes et images.", + ], + "duration": "Délai moyen : 2 à 4 semaines", + }, + "business": { + "title": "Site d’entreprise", + "audience": "Pour les sociétés de services et les équipes qui doivent présenter clairement plusieurs offres, références ou parcours de conversion.", + "what": [ + ( + "briefcase", + "Pour qui est-ce ?", + "Pour les organisations qui ont besoin de plus de structure, de profondeur et d’un meilleur parcours vers la prise de contact.
", + ), + ( + "layout-text-window", + "Ce que vous obtenez", + "Plus de structure de pages, de la place pour les références et une base favorable au SEO qui peut évoluer proprement.
", + ), + ( + "graph-up-arrow", + "Ce que cela apporte", + "Un site qui explique mieux votre offre et oriente plus directement les visiteurs vers le contact.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Plus de clarté", + "Services, références et expertise disposent chacun d’une place logique.
", + ), + ( + "search", + "Meilleure visibilité", + "La structure est pensée pour un contenu solide et une base favorable au SEO.
", + ), + ( + "people", + "Demandes plus qualifiées", + "Les visiteurs identifient plus vite l’offre et la voie qui leur conviennent.
", + ), + ], + "choose": [ + "Vous avez plusieurs services ou plusieurs publics.", + "Vous voulez mieux montrer vos références, votre expertise et vos preuves.", + "Vous avez besoin de plus de structure qu’un site de base.", + ], + "duration": "Délai moyen : 2 à 4 semaines", + }, + "webshop": { + "title": "Implémentation e-commerce", + "audience": "Pour les organisations qui veulent ajouter la vente en ligne sans tomber dans une boutique standardisée.", + "what": [ + ( + "cart-check", + "Pour qui est-ce ?", + "Pour les entreprises qui veulent vendre en ligne tout en gardant la maîtrise de la présentation, du tunnel d’achat et de la gestion.
", + ), + ( + "credit-card", + "Ce que vous obtenez", + "Une structure e-commerce avec catalogue, checkout et base évolutive pour le traitement des commandes.
", + ), + ( + "graph-up-arrow", + "Ce que cela apporte", + "Un environnement de vente aligné sur votre marque, pas une boutique qui ressemble à une démo.
", + ), + ], + "outcomes": [ + ( + "window", + "Présentation plus forte", + "Produits et catégories sont organisés dans une structure claire et crédible.
", + ), + ( + "shield-check", + "Technique stable", + "Paiements et gestion des commandes reposent sur une base maintenable.
", + ), + ( + "rocket", + "Prêt à évoluer", + "La structure e-commerce peut suivre l’évolution de l’offre et des processus.
", + ), + ], + "choose": [ + "Vous voulez combiner vente en ligne et site d’entreprise.", + "Vous avez besoin de garder la maîtrise de la structure et de la technique.", + "Vous ne cherchez pas une boutique basée sur un thème standard.", + ], + "duration": "Délai moyen : 3 à 6 semaines", + }, + "support": { + "title": "Maintenance & croissance", + "audience": "Pour les équipes qui veulent garder leur site ou leur boutique stable et l’améliorer de manière ciblée.", + "what": [ + ( + "tools", + "Pour qui est-ce ?", + "Pour les organisations qui ne veulent pas gérer seules toute la surveillance, les incidents et la planification technique.
", + ), + ( + "shield-check", + "Ce que vous obtenez", + "Maintenance, mises à jour, monitoring et correctifs techniques dans un rythme de travail régulier.
", + ), + ( + "graph-up-arrow", + "Ce que cela apporte", + "Plus de sérénité, moins de surprises techniques et plus d’espace pour des améliorations utiles.
", + ), + ], + "outcomes": [ + ( + "activity", + "Moins d’interruptions", + "Les problèmes techniques sont repérés et résolus plus rapidement.
", + ), + ( + "clipboard-data", + "Amélioration continue", + "Nous faisons progresser performance, contenu et conversion étape par étape.
", + ), + ( + "people", + "Rythme stable", + "Vous savez quand la maintenance a lieu et ce qui passe en priorité.
", + ), + ], + "choose": [ + "Vous voulez un partenaire stable pour la maintenance technique.", + "Votre site a surtout besoin d’améliorations continues plutôt que d’une refonte complète.", + "Vous voulez réagir plus vite en cas d’incident ou d’évolution.", + ], + "duration": "Réponse sous 24 heures", + }, +} +STANDARD_COPY["es"] = { + "faq_title": "Preguntas frecuentes", + "faq_sub": "Mantenemos el proceso claro y práctico.
", + "faq_items": [ + ( + "¿Trabajáis con plantillas fijas?", + "No. Usamos bloques reutilizables, pero el contenido y la estructura se adaptan a su empresa.
", + "Proceso", + ), + ( + "¿Podemos ampliar más adelante?", + "Sí. La base está pensada para crecer sin empezar de cero.
", + "Crecimiento", + ), + ( + "¿Podemos gestionar el contenido internamente?", + "Sí. Es un principio central de la plataforma.
", + "Gestión", + ), + ], + "cta_sub": "Programe una reunión inicial y le mostraremos la ruta más lógica para su empresa.
", + "no_cc": "Sin compromiso", + "pages": { + "about": { + "headline": "Quién es MandelBlog y cómo trabajamos", + "sub": "MandelBlog ayuda a empresas de servicios y equipos pequeños a lanzar sitios web creíbles, orientados a conversión y fáciles de gestionar.
", + "features_title": "En qué nos fijamos", + "features_sub": "Trabajamos mejor con organizaciones que valoran la claridad, la rapidez y el control editorial.
", + "features": [ + ( + "people", + "A quién ayudamos", + "Empresas de servicios, estudios y equipos pequeños con una propuesta clara y una planificación realista.
", + ), + ( + "diagram-3", + "Cómo trabajamos", + "Primero afinamos objetivo y mensaje, después construimos con bloques probados y entregamos una base útil para su equipo.
", + ), + ( + "shield-check", + "Por qué funciona distinto", + "No es una plantilla desconectada ni una caja negra, sino una estructura clara que puede seguir creciendo.
", + ), + ( + "person-badge", + "Equipo pequeño, contacto directo", + "Habla directamente con las personas que hacen el trabajo y convierten decisiones en páginas.
", + ), + ], + "steps_badge": "Método", + "steps_heading": "Nuestro enfoque en 3 pasos", + "steps_sub": "Un proyecto enfocado, decisiones claras y después un sitio que su equipo puede gestionar con seguridad.", + "steps": [ + ( + "1", + "Reunión inicial", + "Definimos objetivos, contenido y prioridades.", + "chat-square-text", + ), + ( + "2", + "Desarrollo", + "Construimos las páginas y afinamos el contenido con usted.", + "layout-text-window", + ), + ( + "3", + "Lanzamiento", + "Recibe acompañamiento, traspaso y un siguiente paso claro.", + "rocket", + ), + ], + "cta": "¿Quiere saber si nuestro enfoque encaja con su empresa?", + }, + "services": { + "headline": "Servicios para empresas que buscan claridad y calidad", + "sub": "Cada servicio se construye a partir de decisiones claras, contenido útil y una base técnica que puede crecer con su negocio.
", + "features_title": "Qué entregamos", + "features_sub": "No son módulos sueltos, sino un recorrido adaptado a su etapa, equipo y objetivos.
", + "features": [ + ( + "window", + "Sitio web inicial", + "Para empresas que quieren estar online rápido con una base profesional.
", + ), + ( + "briefcase", + "Sitio web empresarial", + "Para organizaciones con varios servicios, casos o una estructura de oferta más compleja.
", + ), + ( + "cart-check", + "Implementación webshop", + "Para equipos que quieren añadir venta online sin perder el control sobre estructura y tecnología.
", + ), + ( + "wrench-adjustable", + "Mantenimiento y crecimiento", + "Para organizaciones que necesitan mantenimiento, estabilidad y mejora continua.
", + ), + ], + "cta": "¿Duda qué paquete encaja con su etapa?", + }, + "projects": { + "headline": "Proyectos donde estructura, contenido y tecnología trabajan juntos", + "sub": "Nuestros proyectos están pensados para transmitir credibilidad, generar confianza y seguir siendo gestionables después del lanzamiento.
", + "features_title": "Qué se ve en nuestros proyectos", + "features_sub": "No optimizamos efectos superficiales, sino claridad y utilidad.
", + "features": [ + ( + "diagram-3", + "Estructura de página clara", + "Los visitantes entienden rápidamente dónde están y cuál es el siguiente paso lógico.
", + ), + ( + "pencil-square", + "Gestión sencilla", + "Los equipos pueden actualizar textos, imágenes y páginas sin depender de terceros.
", + ), + ( + "graph-up-arrow", + "Pensado para solicitudes", + "El contacto y la conversión están integrados en la estructura y en el contenido.
", + ), + ], + "cta": "¿Quiere presentar su próximo proyecto con más solidez?", + }, + "contact": { + "headline": "Convirtamos su consulta en un plan concreto", + "sub": "Cuéntenos brevemente qué necesita. Recibirá una respuesta útil con próximos pasos realistas.
", + "features_title": "Para qué puede contactarnos", + "features_sub": "Elija la vía que mejor encaja con su pregunta o momento actual.
", + "features": [ + ( + "rocket", + "Nuevo proyecto", + "Para un nuevo sitio web, un reposicionamiento o una reconstrucción completa.
", + ), + ( + "briefcase", + "Elección del paquete", + "Para decidir qué paquete o estructura se ajusta mejor.
", + ), + ( + "tools", + "Mantenimiento o ampliación", + "Para soporte técnico, mejoras posteriores o una nueva fase tras el lanzamiento.
", + ), + ], + "form_title": "Cuéntenos brevemente qué necesita", + "form_sub": "Respondemos con criterio y sin presión comercial.
", + "form_fields": [ + ("text", "Nombre", "Su nombre"), + ("email", "Correo electrónico", "nombre@empresa.es"), + ("company", "Empresa", "Nombre de la empresa"), + ("message", "Consulta o proyecto", "¿En qué necesita ayuda?"), + ], + "benefits_title": "Qué puede esperar", + "benefits": [ + "Respuesta en 24 horas", + "Llamada inicial de 15 minutos", + "Sin compromiso", + ], + "privacy": "Usamos sus datos únicamente para responder a esta solicitud.
", + "cta": "¿Listo para dar el primer paso?", + }, + "process": { + "headline": "Método de trabajo con pasos claros y decisiones definidas", + "sub": "Mantenemos el proyecto ordenado: sabe cuándo ocurre cada cosa, qué debe aportar y hacia qué objetivo trabajamos.
", + "features_title": "Así trabajamos", + "features_sub": "Breve, claro y sin ruido innecesario.
", + "features": [ + ( + "chat-square-text", + "1. Reunión inicial", + "Definimos objetivo, público, contenido y qué quiere gestionar internamente su equipo.
", + ), + ( + "layout-text-window", + "2. Desarrollo", + "Convertimos estructura, contenido y diseño en una arquitectura de páginas clara.
", + ), + ( + "rocket", + "3. Lanzamiento", + "Tras la revisión, el sitio se publica y entregamos una base fácil de gestionar.
", + ), + ( + "graph-up-arrow", + "4. Evolución", + "Después podemos seguir mejorando en función del comportamiento, las preguntas y los nuevos planes.
", + ), + ], + "cta": "¿Quiere este mismo enfoque para su sitio web?", + }, + }, +} +STANDARD_COPY["it"] = { + "faq_title": "Domande frequenti", + "faq_sub": "Manteniamo il progetto chiaro e concreto.
", + "faq_items": [ + ( + "Lavorate con template fissi?", + "No. Usiamo blocchi riutilizzabili, ma contenuto e struttura vengono adattati alla vostra azienda.
", + "Metodo", + ), + ( + "Possiamo ampliare il sito in seguito?", + "Sì. La base è progettata per crescere senza ripartire da zero.
", + "Crescita", + ), + ( + "Possiamo gestire i contenuti internamente?", + "Sì. È un principio centrale della piattaforma.
", + "Gestione", + ), + ], + "cta_sub": "Prenotate una consulenza introduttiva e vi mostreremo il percorso più sensato per la vostra azienda.
", + "no_cc": "Senza impegno", + "pages": { + "about": { + "headline": "Chi è MandelBlog e come lavoriamo", + "sub": "MandelBlog aiuta aziende di servizi e piccoli team a pubblicare siti credibili, orientati alla conversione e semplici da gestire.
", + "features_title": "Su cosa ci concentriamo", + "features_sub": "Lavoriamo al meglio con organizzazioni che cercano chiarezza, rapidità e controllo editoriale.
", + "features": [ + ( + "people", + "Chi aiutiamo", + "Aziende di servizi, studi e piccoli team con un’offerta chiara e una pianificazione realistica.
", + ), + ( + "diagram-3", + "Come lavoriamo", + "Definiamo prima obiettivo e messaggio, costruiamo con blocchi collaudati e consegniamo una base davvero utilizzabile.
", + ), + ( + "shield-check", + "Perché funziona in modo diverso", + "Non un template scollegato né una black box, ma una struttura chiara che può continuare a crescere.
", + ), + ( + "person-badge", + "Team piccolo, contatto diretto", + "Parlate direttamente con le persone che svolgono il lavoro e trasformano le decisioni nel sito.
", + ), + ], + "steps_badge": "Metodo", + "steps_heading": "Il nostro approccio in 3 fasi", + "steps_sub": "Un progetto focalizzato, scelte chiare e poi un sito che il vostro team può davvero utilizzare.", + "steps": [ + ( + "1", + "Colloquio iniziale", + "Definiamo obiettivi, contenuti e priorità.", + "chat-square-text", + ), + ( + "2", + "Sviluppo", + "Costruiamo le pagine e rifiniamo i contenuti insieme a voi.", + "layout-text-window", + ), + ( + "3", + "Pubblicazione", + "Ricevete affiancamento, consegna e un passo successivo chiaro.", + "rocket", + ), + ], + "cta": "Volete capire se il nostro approccio è adatto alla vostra azienda?", + }, + "services": { + "headline": "Servizi per aziende che cercano chiarezza e qualità", + "sub": "Ogni servizio nasce da scelte chiare, contenuti utili e una base tecnica che può crescere insieme al business.
", + "features_title": "Cosa consegniamo", + "features_sub": "Non moduli scollegati, ma un percorso adatto alla vostra fase, al team e agli obiettivi.
", + "features": [ + ( + "window", + "Sito starter", + "Per aziende che vogliono essere online rapidamente con una base professionale.
", + ), + ( + "briefcase", + "Sito business", + "Per organizzazioni con più servizi, casi o una struttura dell’offerta più articolata.
", + ), + ( + "cart-check", + "Implementazione webshop", + "Per team che vogliono aggiungere vendita online senza perdere controllo su struttura e tecnologia.
", + ), + ( + "wrench-adjustable", + "Manutenzione e crescita", + "Per organizzazioni che hanno bisogno di manutenzione, stabilità e miglioramento continuo.
", + ), + ], + "cta": "Non sapete quale pacchetto sia adatto alla vostra fase?", + }, + "projects": { + "headline": "Progetti in cui struttura, contenuto e tecnologia lavorano insieme", + "sub": "I nostri progetti sono pensati per trasmettere credibilità, generare fiducia e restare gestibili anche dopo il lancio.
", + "features_title": "Cosa si vede nei nostri progetti", + "features_sub": "Non ottimizziamo effetti superficiali, ma chiarezza e utilità.
", + "features": [ + ( + "diagram-3", + "Struttura di pagina chiara", + "I visitatori capiscono subito dove si trovano e quale sia il passo successivo.
", + ), + ( + "pencil-square", + "Gestione semplice", + "I team possono aggiornare testi, immagini e pagine senza scorciatoie complicate.
", + ), + ( + "graph-up-arrow", + "Pensato per le richieste", + "Contatto e conversione sono visibili nella struttura e nei contenuti.
", + ), + ], + "cta": "Volete presentare il vostro prossimo progetto in modo più professionale?", + }, + "contact": { + "headline": "Trasformiamo la vostra richiesta in un piano concreto", + "sub": "Spiegate brevemente di cosa avete bisogno. Riceverete una risposta utile con i prossimi passi realistici.
", + "features_title": "Per cosa potete contattarci", + "features_sub": "Scegliete il percorso che meglio si adatta alla vostra domanda o alla fase attuale.
", + "features": [ + ( + "rocket", + "Nuovo progetto", + "Per un nuovo sito, un riposizionamento o una ricostruzione completa.
", + ), + ( + "briefcase", + "Scelta del pacchetto", + "Per capire quale pacchetto o struttura sia più adatto.
", + ), + ( + "tools", + "Manutenzione o sviluppo", + "Per supporto tecnico, miglioramenti successivi o una fase ulteriore dopo il lancio.
", + ), + ], + "form_title": "Raccontateci brevemente di cosa avete bisogno", + "form_sub": "Rispondiamo con contenuto utile e senza pressione commerciale.
", + "form_fields": [ + ("text", "Nome", "Il vostro nome"), + ("email", "E-mail", "nome@azienda.it"), + ("company", "Azienda", "Nome dell’azienda"), + ("message", "Domanda o progetto", "Per cosa vi serve supporto?"), + ], + "benefits_title": "Cosa aspettarvi", + "benefits": [ + "Risposta entro 24 ore", + "Colloquio iniziale di 15 minuti", + "Senza impegno", + ], + "privacy": "Usiamo i vostri dati solo per rispondere a questa richiesta.
", + "cta": "Pronti a fare il primo passo?", + }, + "process": { + "headline": "Metodo di lavoro con passaggi chiari e scelte definite", + "sub": "Manteniamo il progetto ordinato: sapete quando succede ogni cosa, cosa dovete fornire e verso quale risultato stiamo lavorando.
", + "features_title": "Come lavoriamo insieme", + "features_sub": "Breve, chiaro e senza rumore inutile.
", + "features": [ + ( + "chat-square-text", + "1. Colloquio iniziale", + "Definiamo obiettivi, pubblico, contenuti e ciò che il vostro team vuole gestire internamente.
", + ), + ( + "layout-text-window", + "2. Sviluppo", + "Trasformiamo struttura, contenuti e design in un’architettura di pagina chiara.
", + ), + ( + "rocket", + "3. Pubblicazione", + "Dopo la revisione il sito va online e consegniamo una base gestibile dal vostro team.
", + ), + ( + "graph-up-arrow", + "4. Evoluzione", + "Quando serve, continuiamo a migliorare in base ai comportamenti, alle domande e ai nuovi obiettivi.
", + ), + ], + "cta": "Volete questo stesso approccio anche per il vostro sito?", + }, + }, +} +STANDARD_COPY["pt"] = { + "faq_title": "Perguntas frequentes", + "faq_sub": "Mantemos o projeto claro e prático.
", + "faq_items": [ + ( + "Trabalham com templates fixos?", + "Não. Usamos blocos reutilizáveis, mas o conteúdo e a estrutura são ajustados à sua empresa.
", + "Método", + ), + ( + "Podemos expandir mais tarde?", + "Sim. A base foi pensada para crescer sem começar do zero.
", + "Expansão", + ), + ( + "Podemos gerir o conteúdo internamente?", + "Sim. Esse é um princípio central da plataforma.
", + "Gestão", + ), + ], + "cta_sub": "Agende uma consulta inicial e mostramos o caminho mais sensato para a sua empresa.
", + "no_cc": "Sem compromisso", + "pages": { + "about": { + "headline": "Quem é a MandelBlog e como trabalhamos", + "sub": "A MandelBlog ajuda empresas de serviços e pequenas equipas a lançar sites credíveis, focados em conversão e fáceis de gerir.
", + "features_title": "No que prestamos atenção", + "features_sub": "Trabalhamos melhor com organizações que valorizam clareza, rapidez e controlo editorial.
", + "features": [ + ( + "people", + "Quem ajudamos", + "Empresas de serviços, estúdios e pequenas equipas com uma oferta clara e um planeamento realista.
", + ), + ( + "diagram-3", + "Como trabalhamos", + "Primeiro afinamos objetivo e mensagem, depois construímos com blocos comprovados e entregamos uma base realmente útil.
", + ), + ( + "shield-check", + "Porque funciona de forma diferente", + "Não é um template desligado nem uma caixa negra, mas uma estrutura clara que pode continuar a evoluir.
", + ), + ( + "person-badge", + "Equipa pequena, contacto direto", + "Fala diretamente com quem executa o trabalho e transforma decisões no website.
", + ), + ], + "steps_badge": "Método", + "steps_heading": "A nossa abordagem em 3 etapas", + "steps_sub": "Um projeto focado, decisões claras e depois um website que a sua equipa consegue gerir com confiança.", + "steps": [ + ( + "1", + "Reunião inicial", + "Definimos objetivos, conteúdo e prioridades.", + "chat-square-text", + ), + ( + "2", + "Desenvolvimento", + "Construímos as páginas e afinamos o conteúdo consigo.", + "layout-text-window", + ), + ( + "3", + "Lançamento", + "Recebe acompanhamento, transição e um próximo passo claro.", + "rocket", + ), + ], + "cta": "Quer saber se a nossa abordagem faz sentido para a sua empresa?", + }, + "services": { + "headline": "Serviços para empresas que procuram clareza e qualidade", + "sub": "Cada serviço é pensado a partir de decisões claras, conteúdo útil e uma base técnica que pode crescer consigo.
", + "features_title": "O que entregamos", + "features_sub": "Não são módulos soltos, mas um percurso adaptado à sua fase, equipa e objetivos.
", + "features": [ + ( + "window", + "Website inicial", + "Para empresas que querem entrar online rapidamente com uma base profissional.
", + ), + ( + "briefcase", + "Site empresarial", + "Para organizações com vários serviços, casos ou uma estrutura de oferta mais complexa.
", + ), + ( + "cart-check", + "Implementação de webshop", + "Para equipas que querem acrescentar vendas online sem perder controlo sobre estrutura e tecnologia.
", + ), + ( + "wrench-adjustable", + "Manutenção & crescimento", + "Para organizações que precisam de manutenção, estabilidade e melhoria contínua.
", + ), + ], + "cta": "Tem dúvidas sobre qual pacote faz sentido nesta fase?", + }, + "projects": { + "headline": "Projetos onde estrutura, conteúdo e tecnologia trabalham em conjunto", + "sub": "Os nossos projetos são pensados para transmitir credibilidade, criar confiança e continuar geríveis depois do lançamento.
", + "features_title": "O que se vê nos nossos projetos", + "features_sub": "Não otimizamos efeitos superficiais, mas sim clareza e utilidade.
", + "features": [ + ( + "diagram-3", + "Estrutura de página clara", + "Os visitantes percebem rapidamente onde estão e qual é o próximo passo lógico.
", + ), + ( + "pencil-square", + "Gestão simples", + "As equipas podem atualizar textos, imagens e páginas sem depender de terceiros.
", + ), + ( + "graph-up-arrow", + "Pensado para pedidos", + "Contacto e conversão estão visíveis tanto na estrutura como no conteúdo.
", + ), + ], + "cta": "Quer apresentar o seu próximo projeto de forma mais profissional?", + }, + "contact": { + "headline": "Vamos transformar a sua questão num plano concreto", + "sub": "Diga-nos brevemente o que precisa. Receberá uma resposta útil com próximos passos realistas.
", + "features_title": "Para que pode entrar em contacto", + "features_sub": "Escolha o caminho que melhor se adequa à sua questão ou fase atual.
", + "features": [ + ( + "rocket", + "Novo projeto", + "Para um novo website, reposicionamento ou reconstrução completa.
", + ), + ( + "briefcase", + "Escolha do pacote", + "Para perceber qual o pacote ou estrutura mais adequado.
", + ), + ( + "tools", + "Manutenção ou expansão", + "Para apoio técnico, melhorias posteriores ou uma nova fase depois do lançamento.
", + ), + ], + "form_title": "Conte-nos brevemente do que precisa", + "form_sub": "Respondemos com conteúdo útil e sem pressão comercial.
", + "form_fields": [ + ("text", "Nome", "O seu nome"), + ("email", "E-mail", "nome@empresa.pt"), + ("company", "Empresa", "Nome da empresa"), + ("message", "Questão ou projeto", "Em que precisa de ajuda?"), + ], + "benefits_title": "O que pode esperar", + "benefits": [ + "Resposta em 24 horas", + "Reunião inicial de 15 minutos", + "Sem compromisso", + ], + "privacy": "Usamos os seus dados apenas para responder a este pedido.
", + "cta": "Pronto para dar o primeiro passo?", + }, + "process": { + "headline": "Método de trabalho com etapas claras e decisões definidas", + "sub": "Mantemos o projeto organizado: sabe quando acontece cada etapa, o que precisa de fornecer e para onde estamos a avançar.
", + "features_title": "Como trabalhamos consigo", + "features_sub": "Curto, claro e sem ruído desnecessário.
", + "features": [ + ( + "chat-square-text", + "1. Reunião inicial", + "Definimos objetivo, público, conteúdo e o que a sua equipa quer conseguir gerir internamente.
", + ), + ( + "layout-text-window", + "2. Desenvolvimento", + "Transformamos estrutura, conteúdo e design numa arquitetura de páginas clara.
", + ), + ( + "rocket", + "3. Lançamento", + "Depois da revisão, o site entra no ar e entregamos uma base fácil de gerir.
", + ), + ( + "graph-up-arrow", + "4. Evolução", + "Quando fizer sentido, continuamos a melhorar com base no comportamento, nas perguntas e nos novos planos.
", + ), + ], + "cta": "Quer esta mesma abordagem para o seu website?", + }, + }, +} +STANDARD_COPY["ru"] = { + "faq_title": "Частые вопросы", + "faq_sub": "Мы делаем процесс понятным и практичным.
", + "faq_items": [ + ( + "Вы работаете с фиксированными шаблонами?", + "Нет. Мы используем переиспользуемые блоки, но структура и контент настраиваются под вашу компанию.
", + "Процесс", + ), + ( + "Можно ли расширить сайт позже?", + "Да. Основа рассчитана на рост без перезапуска проекта.
", + "Развитие", + ), + ( + "Сможем ли мы управлять контентом сами?", + "Да. Это один из ключевых принципов платформы.
", + "Управление", + ), + ], + "cta_sub": "Запланируйте консультацию, и мы покажем наиболее разумный путь для вашей компании.
", + "no_cc": "Без обязательств", + "pages": { + "about": { + "headline": "Кто такая MandelBlog и как мы работаем", + "sub": "MandelBlog помогает сервисным компаниям и небольшим командам запускать убедительные сайты, ориентированные на конверсию и удобное управление.
", + "features_title": "На что мы обращаем внимание", + "features_sub": "Лучше всего мы работаем с командами, которым нужны ясность, скорость и редакционный контроль.
", + "features": [ + ( + "people", + "Кому мы помогаем", + "Сервисным компаниям, студиям и небольшим командам с понятным предложением и реалистичным планом.
", + ), + ( + "diagram-3", + "Как мы работаем", + "Сначала уточняем цель и сообщение, затем собираем сайт на проверенных блоках и передаём рабочую основу.
", + ), + ( + "shield-check", + "Почему это работает иначе", + "Это не шаблон и не чёрный ящик, а понятная структура, которую можно развивать дальше.
", + ), + ( + "person-badge", + "Небольшая команда, прямой контакт", + "Вы общаетесь напрямую с людьми, которые выполняют работу и превращают решения в страницы.
", + ), + ], + "steps_badge": "Подход", + "steps_heading": "Наш подход в 3 шага", + "steps_sub": "Сфокусированный проект, понятные решения и затем сайт, с которым вашей команде удобно работать.", + "steps": [ + ( + "1", + "Вводная консультация", + "Определяем цели, контент и приоритеты.", + "chat-square-text", + ), + ( + "2", + "Разработка", + "Собираем страницы и уточняем контент вместе с вами.", + "layout-text-window", + ), + ( + "3", + "Запуск", + "Вы получаете сопровождение, передачу и понятный следующий шаг.", + "rocket", + ), + ], + "cta": "Хотите понять, подходит ли наш подход вашей компании?", + }, + "services": { + "headline": "Услуги для компаний, которым нужны ясность и качество", + "sub": "Каждая услуга строится вокруг понятных решений, полезного контента и технической базы, которая может расти вместе с бизнесом.
", + "features_title": "Что мы даём", + "features_sub": "Это не набор разрозненных модулей, а путь, который соответствует вашему этапу, команде и целям.
", + "features": [ + ( + "window", + "Стартовый сайт", + "Для компаний, которым нужно быстро выйти онлайн с профессиональной основой.
", + ), + ( + "briefcase", + "Бизнес-сайт", + "Для организаций с несколькими услугами, кейсами или более сложной структурой предложения.
", + ), + ( + "cart-check", + "Внедрение вебшопа", + "Для команд, которые хотят добавить онлайн-продажи, не теряя контроля над структурой и технологией.
", + ), + ( + "wrench-adjustable", + "Поддержка и рост", + "Для организаций, которым нужны обслуживание, стабильность и постоянное улучшение.
", + ), + ], + "cta": "Сомневаетесь, какой пакет подходит именно вам?", + }, + "projects": { + "headline": "Проекты, где структура, контент и технология работают вместе", + "sub": "Наши проекты создаются так, чтобы вызывать доверие, ясно представлять предложение и оставаться удобными после запуска.
", + "features_title": "Что видно в наших проектах", + "features_sub": "Мы не гонимся за поверхностными эффектами, а работаем на ясность и полезность.
", + "features": [ + ( + "diagram-3", + "Понятная структура страниц", + "Посетители быстро понимают, где они находятся и какой следующий шаг логичен.
", + ), + ( + "pencil-square", + "Простое управление", + "Команды могут обновлять тексты, изображения и страницы без лишних обходных путей.
", + ), + ( + "graph-up-arrow", + "Ориентация на заявки", + "Контакт и конверсия заметны как в структуре, так и в содержании.
", + ), + ], + "cta": "Хотите представить следующий проект более профессионально?", + }, + "contact": { + "headline": "Давайте превратим ваш запрос в понятный план", + "sub": "Кратко опишите, что вам нужно. Вы получите практичный ответ с реалистичными следующими шагами.
", + "features_title": "По каким вопросам можно обратиться", + "features_sub": "Выберите путь, который лучше соответствует вашему вопросу или текущему этапу.
", + "features": [ + ( + "rocket", + "Новый проект", + "Для нового сайта, репозиционирования или полной переработки.
", + ), + ( + "briefcase", + "Выбор пакета", + "Чтобы понять, какой пакет или структура подойдут лучше всего.
", + ), + ( + "tools", + "Поддержка или развитие", + "Для технической помощи, последующих улучшений или нового этапа после запуска.
", + ), + ], + "form_title": "Кратко опишите, что вам нужно", + "form_sub": "Мы отвечаем по существу и без навязчивых продаж.
", + "form_fields": [ + ("text", "Имя", "Ваше имя"), + ("email", "E-mail", "name@company.ru"), + ("company", "Компания", "Название компании"), + ("message", "Вопрос или проект", "С чем вам нужна помощь?"), + ], + "benefits_title": "Что вы получите", + "benefits": [ + "Ответ в течение 24 часов", + "15-минутная вводная консультация", + "Без обязательств", + ], + "privacy": "Мы используем ваши данные только для ответа на этот запрос.
", + "cta": "Готовы сделать первый шаг?", + }, + "process": { + "headline": "Как мы работаем: понятные шаги и ясные решения", + "sub": "Мы держим проект под контролем: вы понимаете, что происходит, что нужно предоставить и к какому результату мы идём.
", + "features_title": "Как строится работа", + "features_sub": "Коротко, понятно и без лишнего шума.
", + "features": [ + ( + "chat-square-text", + "1. Вводная консультация", + "Определяем цель, аудиторию, контент и то, чем ваша команда хочет управлять сама.
", + ), + ( + "layout-text-window", + "2. Разработка", + "Превращаем структуру, контент и дизайн в понятную архитектуру страниц.
", + ), + ( + "rocket", + "3. Запуск", + "После согласования сайт выходит в эфир, а команда получает удобную базу для дальнейшей работы.
", + ), + ( + "graph-up-arrow", + "4. Дальнейшее развитие", + "При необходимости продолжаем улучшать сайт, опираясь на поведение пользователей, вопросы и новые задачи.
", + ), + ], + "cta": "Хотите применить этот подход и к вашему сайту?", + }, + }, +} + + +def _footer_stream_data( + locale: str, links: dict[str, str], page_title_map: dict[str, dict[str, str]] +) -> tuple[list[dict[str, Any]], list[dict[str, Any]]]: + cfg = FOOTER_CONTENT[locale] + footer = [ + block("about_us", {"heading": "MandelBlog Studio", "content": cfg["about"]}), + block( + "text", + { + "heading": cfg["links_heading"], + "content": f'{page_title_map["about"][locale]}
{page_title_map["services"][locale]}
{page_title_map["projects"][locale]}
{page_title_map["contact"][locale]}
{cfg['audience']}
", + "primary_cta_text": cta["primary"], + "primary_cta_url": urls["contact"], + "secondary_cta_text": cta["secondary"], + "secondary_cta_url": urls["services"], + "hero_image": 23, + "video_url": "", + "stats": [ + item({"value": cfg["duration"], "label": common["timeline_label"]}), + item( + { + "value": common["communication"], + "label": "Communicatie" + if locale == "nl" + else "Communication" + if locale in {"en", "fr"} + else "Kommunikation" + if locale == "de" + else "Comunicación" + if locale == "es" + else "Comunicazione" + if locale == "it" + else "Comunicação" + if locale == "pt" + else "Коммуникация", + } + ), + item( + { + "value": common["intro"], + "label": "Kennismaking" + if locale == "nl" + else "Introduction" + if locale == "en" + else "Einführung" + if locale == "de" + else "Introduction" + if locale == "fr" + else "Inicio" + if locale == "es" + else "Introduzione" + if locale == "it" + else "Introdução" + if locale == "pt" + else "Вводный этап", + } + ), + ], + "customer_logos_title": "", + }, + ), + block( + "saas_features", + { + "layout_width": "container", + "background_style": "light", + "layout": "grid", + "section_title": common["section_what"], + "section_subtitle": common["section_what_sub"], + "features": [ + item( + { + "icon": icon, + "icon_image": None, + "title": title, + "description": desc, + "link_text": cta["secondary"], + "link_url": urls["services"], + "highlight": "none", + } + ) + for icon, title, desc in cfg["what"] + ], + "columns": "3", + }, + ), + block( + "saas_features", + { + "layout_width": "container", + "background_style": "light", + "layout": "grid", + "section_title": common["section_outcomes"], + "section_subtitle": common["section_outcomes_sub"], + "features": [ + item( + { + "icon": icon, + "icon_image": None, + "title": title, + "description": desc, + "link_text": cta["primary"], + "link_url": urls["contact"], + "highlight": "none", + } + ) + for icon, title, desc in cfg["outcomes"] + ], + "columns": "3", + }, + ), + block( + "saas_demo_request", + { + "layout_width": "container", + "background_style": "light", + "layout": "split", + "section_title": common["section_choose"], + "section_subtitle": common["section_choose_sub"], + "form_fields": [ + item( + { + "field_type": "text", + "label": common["name_label"], + "placeholder": common["name_placeholder"], + "required": True, + } + ), + item( + { + "field_type": "email", + "label": common["email_label"], + "placeholder": common["email_placeholder"], + "required": True, + } + ), + item( + { + "field_type": "company", + "label": common["company_label"], + "placeholder": common["company_placeholder"], + "required": True, + } + ), + item( + { + "field_type": "message", + "label": common["message_label"], + "placeholder": common["message_placeholder"], + "required": False, + } + ), + ], + "submit_button_text": cta["primary"], + "form_action_url": urls["contact"], + "benefits_title": common["choose_title"], + "benefits": [item(text) for text in cfg["choose"]], + "side_image": 23, + "privacy_text": common["privacy"], + }, + ), + block( + "saas_cta_footer", + { + "layout_width": "container", + "background_style": "light", + "layout": "banner", + "headline": cfg["title"], + "subheadline": common["cta_sub"], + "primary_cta_text": cta["primary"], + "primary_cta_url": urls["contact"], + "secondary_cta_text": cta["secondary"], + "secondary_cta_url": urls["services"], + "background_image": 1, + "side_image": 1, + "show_no_credit_card": "with-icon", + "no_credit_card_text": common["no_cc"], + }, + ), + ] + + +def body_for( + locale: str, + page_key: str, + urls: dict[str, str], + page_title_map: dict[str, dict[str, str]], +) -> list[dict[str, Any]]: + if locale == "nl" and page_key not in { + "home", + "about", + "services", + "projects", + "contact", + "process", + "starter", + "business", + "webshop", + "support", + }: + raise KeyError(page_key) + if page_key == "home": + return _home_body(locale, urls, page_title_map) + if page_key in {"about", "services", "projects", "contact", "process"}: + return _standard_body(locale, page_key, urls) + if page_key in {"starter", "business", "webshop", "support"}: + return _service_body(locale, page_key, urls) + raise KeyError(page_key) + + +def footer_stream_data( + locale: str, links: dict[str, str], page_title_map: dict[str, dict[str, str]] +) -> tuple[list[dict[str, Any]], list[dict[str, Any]]]: + return _footer_stream_data(locale, links, page_title_map) + + +SERVICE_COPY["es"] = { + "starter": { + "title": "Sitio web inicial", + "audience": "Para empresas y equipos pequeños que necesitan una presencia profesional rápida y clara.", + "what": [ + ( + "layout-text-window", + "¿Para quién es?", + "Para negocios con una oferta clara que necesitan una primera impresión profesional sin un proyecto pesado.
", + ), + ( + "window", + "Qué obtiene", + "Páginas clave, navegación clara y un editor que su equipo puede usar para gestionar contenido.
", + ), + ( + "graph-up-arrow", + "Qué aporta", + "Una base profesional que ayuda a los visitantes a entender qué hace y cómo contactar.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Base digital clara", + "Sin elementos innecesarios, solo un sitio que genera confianza.
", + ), + ( + "people", + "Gestión sencilla", + "Su equipo puede hacer cambios sin depender siempre de un desarrollador.
", + ), + ( + "rocket", + "Lanzamiento rápido", + "Adecuado como primer sitio profesional o como sustitución de una web desactualizada.
", + ), + ], + "choose": [ + "Quiere una presencia profesional en poco tiempo.", + "Necesita sobre todo páginas clave y navegación clara.", + "Quiere actualizar textos e imágenes internamente.", + ], + "duration": "Plazo medio: de 2 a 4 semanas", + }, + "business": { + "title": "Sitio web empresarial", + "audience": "Para empresas de servicios y equipos que necesitan presentar con claridad varias ofertas, casos o recorridos de conversión.", + "what": [ + ( + "briefcase", + "¿Para quién es?", + "Para organizaciones que necesitan más estructura, más profundidad y un mejor recorrido hacia la solicitud.
", + ), + ( + "layout-text-window", + "Qué obtiene", + "Más estructura de páginas, espacio para casos y una base favorable al SEO que puede crecer de forma lógica.
", + ), + ( + "graph-up-arrow", + "Qué aporta", + "Un sitio que explica mejor su oferta y lleva a los visitantes de forma más directa hacia el contacto.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Más claridad", + "Servicios, casos y experiencia tienen cada uno su lugar lógico.
", + ), + ( + "search", + "Mejor visibilidad", + "La estructura está preparada para mejor contenido y una base favorable al SEO.
", + ), + ( + "people", + "Solicitudes más sólidas", + "Los visitantes entienden más rápido qué oferta y qué camino les encajan.
", + ), + ], + "choose": [ + "Tiene varios servicios o varios públicos.", + "Quiere mostrar mejor casos, experiencia y pruebas.", + "Necesita más estructura que la que ofrece un sitio inicial.", + ], + "duration": "Plazo medio: de 2 a 4 semanas", + }, + "webshop": { + "title": "Implementación webshop", + "audience": "Para organizaciones que quieren añadir venta online sin terminar con una tienda genérica.", + "what": [ + ( + "cart-check", + "¿Para quién es?", + "Para empresas que quieren vender online manteniendo control sobre presentación, checkout y gestión.
", + ), + ( + "credit-card", + "Qué obtiene", + "Una estructura de comercio con catálogo, checkout y base escalable para gestionar pedidos.
", + ), + ( + "graph-up-arrow", + "Qué aporta", + "Un entorno de venta que encaja con su marca y no se siente como una plantilla demo.
", + ), + ], + "outcomes": [ + ( + "window", + "Mejor presentación", + "Los productos y categorías se muestran con una estructura clara y creíble.
", + ), + ( + "shield-check", + "Tecnología estable", + "Pagos y pedidos se apoyan en una base técnica fácil de mantener.
", + ), + ( + "rocket", + "Preparado para crecer", + "La estructura comercial puede crecer con su catálogo y sus procesos.
", + ), + ], + "choose": [ + "Quiere combinar venta online con un sitio corporativo.", + "Necesita control sobre estructura y tecnología.", + "No busca una tienda basada en un tema genérico.", + ], + "duration": "Plazo medio: de 3 a 6 semanas", + }, + "support": { + "title": "Mantenimiento y crecimiento", + "audience": "Para equipos que quieren mantener estable su web o tienda y mejorarla de forma continua.", + "what": [ + ( + "tools", + "¿Para quién es?", + "Para organizaciones que no quieren encargarse solas de la supervisión, los fallos y la planificación técnica.
", + ), + ( + "shield-check", + "Qué obtiene", + "Mantenimiento, actualizaciones, monitorización y soluciones técnicas con un ritmo de trabajo claro.
", + ), + ( + "graph-up-arrow", + "Qué aporta", + "Más tranquilidad, menos sorpresas técnicas y más margen para mejorar con criterio.
", + ), + ], + "outcomes": [ + ( + "activity", + "Menos interrupciones", + "Los problemas técnicos se detectan y se resuelven con mayor rapidez.
", + ), + ( + "clipboard-data", + "Mejora continua", + "Mejoramos rendimiento, contenido y conversión paso a paso.
", + ), + ( + "people", + "Ritmo estable", + "Sabe cuándo se realiza el mantenimiento y qué tiene prioridad.
", + ), + ], + "choose": [ + "Quiere un socio estable para el mantenimiento técnico.", + "Su sitio necesita mejoras continuas y no una reconstrucción completa.", + "Quiere reaccionar más rápido ante incidencias o ampliaciones.", + ], + "duration": "Respuesta en 24 horas", + }, +} +SERVICE_COPY["it"] = { + "starter": { + "title": "Sito starter", + "audience": "Per aziende e piccoli team che hanno bisogno di una presenza professionale rapida e chiara.", + "what": [ + ( + "layout-text-window", + "Per chi è?", + "Per attività con un’offerta chiara che hanno bisogno di una prima impressione professionale senza un progetto pesante.
", + ), + ( + "window", + "Cosa riceve", + "Pagine essenziali, navigazione chiara e un editor che il team può usare per gestire i contenuti.
", + ), + ( + "graph-up-arrow", + "Cosa porta", + "Una base professionale che aiuta i visitatori a capire rapidamente cosa fate e come contattarvi.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Base online chiara", + "Nessun elemento superfluo, solo un sito che trasmette fiducia.
", + ), + ( + "people", + "Gestione semplice", + "Il team può aggiornare il sito senza dipendere sempre da uno sviluppatore.
", + ), + ( + "rocket", + "Pubblicazione rapida", + "Adatto come primo sito professionale o come sostituzione di un sito datato.
", + ), + ], + "choose": [ + "Volete andare online in tempi rapidi con un’immagine professionale.", + "Avete soprattutto bisogno di pagine essenziali e navigazione chiara.", + "Volete poter aggiornare testi e immagini internamente.", + ], + "duration": "Tempistiche medie: da 2 a 4 settimane", + }, + "business": { + "title": "Sito business", + "audience": "Per aziende di servizi e team che devono presentare chiaramente più offerte, casi studio o percorsi di conversione.", + "what": [ + ( + "briefcase", + "Per chi è?", + "Per organizzazioni che hanno bisogno di più struttura, più profondità e un percorso verso il contatto più forte.
", + ), + ( + "layout-text-window", + "Cosa riceve", + "Più struttura di pagina, spazio per i casi studio e una base favorevole alla SEO che può crescere in modo logico.
", + ), + ( + "graph-up-arrow", + "Cosa porta", + "Un sito che spiega meglio l’offerta e accompagna i visitatori verso il contatto in modo più diretto.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Più chiarezza", + "Servizi, casi studio ed expertise hanno ciascuno il proprio spazio logico.
", + ), + ( + "search", + "Maggiore visibilità", + "La struttura è pronta per contenuti migliori e una base SEO-friendly.
", + ), + ( + "people", + "Richieste più solide", + "I visitatori capiscono più rapidamente quale offerta e quale percorso fanno per loro.
", + ), + ], + "choose": [ + "Avete più servizi o più pubblici.", + "Volete mostrare meglio casi, competenze e prove.", + "Vi serve più struttura di quella offerta da un sito starter.", + ], + "duration": "Tempistiche medie: da 2 a 4 settimane", + }, + "webshop": { + "title": "Implementazione webshop", + "audience": "Per organizzazioni che vogliono aggiungere la vendita online senza finire in un negozio generico.", + "what": [ + ( + "cart-check", + "Per chi è?", + "Per aziende che vogliono vendere online mantenendo il controllo su presentazione, checkout e gestione.
", + ), + ( + "credit-card", + "Cosa riceve", + "Una struttura e-commerce con catalogo, checkout e base scalabile per la gestione ordini.
", + ), + ( + "graph-up-arrow", + "Cosa porta", + "Un ambiente di vendita coerente con il vostro marchio e non con l’effetto template demo.
", + ), + ], + "outcomes": [ + ( + "window", + "Presentazione più forte", + "Prodotti e categorie sono organizzati in una struttura chiara e credibile.
", + ), + ( + "shield-check", + "Tecnologia stabile", + "Pagamenti e ordini poggiano su una base tecnica facile da mantenere.
", + ), + ( + "rocket", + "Pronto a crescere", + "La struttura commerciale può evolvere insieme al catalogo e ai processi.
", + ), + ], + "choose": [ + "Volete unire vendita online e sito aziendale.", + "Avete bisogno di controllo su struttura e tecnologia.", + "Non state cercando un negozio basato su un tema generico.", + ], + "duration": "Tempistiche medie: da 3 a 6 settimane", + }, + "support": { + "title": "Manutenzione e crescita", + "audience": "Per team che vogliono mantenere stabile il sito o lo shop e migliorarlo in modo continuo.", + "what": [ + ( + "tools", + "Per chi è?", + "Per organizzazioni che non vogliono gestire da sole monitoraggio, guasti e pianificazione tecnica.
", + ), + ( + "shield-check", + "Cosa riceve", + "Manutenzione, aggiornamenti, monitoraggio e interventi tecnici con un ritmo di lavoro chiaro.
", + ), + ( + "graph-up-arrow", + "Cosa porta", + "Più tranquillità, meno sorprese tecniche e più spazio per miglioramenti utili.
", + ), + ], + "outcomes": [ + ( + "activity", + "Meno interruzioni", + "I problemi tecnici vengono individuati e risolti più rapidamente.
", + ), + ( + "clipboard-data", + "Miglioramento continuo", + "Lavoriamo passo dopo passo su prestazioni, contenuti e conversione.
", + ), + ( + "people", + "Ritmo stabile", + "Sapete quando avviene la manutenzione e quali sono le priorità.
", + ), + ], + "choose": [ + "Volete un partner stabile per la manutenzione tecnica.", + "Il vostro sito ha bisogno di miglioramenti continui, non di un rifacimento completo.", + "Volete reagire più velocemente a problemi o nuove esigenze.", + ], + "duration": "Risposta entro 24 ore", + }, +} +SERVICE_COPY["pt"] = { + "starter": { + "title": "Website inicial", + "audience": "Para empresas e pequenas equipas que precisam de uma presença profissional rápida e clara.", + "what": [ + ( + "layout-text-window", + "Para quem é?", + "Para negócios com uma oferta clara que precisam de uma primeira impressão profissional sem um projeto pesado.
", + ), + ( + "window", + "O que recebe", + "Páginas principais, navegação clara e um editor que a equipa pode usar para gerir conteúdo.
", + ), + ( + "graph-up-arrow", + "O que entrega", + "Uma base profissional que ajuda os visitantes a perceber rapidamente o que faz e como entrar em contacto.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Base online clara", + "Sem elementos desnecessários, apenas um website que transmite confiança.
", + ), + ( + "people", + "Gestão simples", + "A sua equipa pode atualizar o site sem depender sempre de um programador.
", + ), + ( + "rocket", + "Lançamento rápido", + "Indicado como primeiro website profissional ou como substituição de um site desatualizado.
", + ), + ], + "choose": [ + "Quer uma presença profissional rapidamente.", + "Precisa sobretudo de páginas principais e navegação clara.", + "Quer atualizar textos e imagens internamente.", + ], + "duration": "Prazo médio: 2 a 4 semanas", + }, + "business": { + "title": "Site empresarial", + "audience": "Para empresas de serviços e equipas que precisam de apresentar claramente várias ofertas, casos ou percursos de conversão.", + "what": [ + ( + "briefcase", + "Para quem é?", + "Para organizações que precisam de mais estrutura, mais profundidade e um percurso de contacto mais forte.
", + ), + ( + "layout-text-window", + "O que recebe", + "Mais estrutura de páginas, espaço para casos e uma base favorável a SEO que pode crescer de forma lógica.
", + ), + ( + "graph-up-arrow", + "O que entrega", + "Um website que explica melhor a sua oferta e orienta os visitantes de forma mais direta para o contacto.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Mais clareza", + "Serviços, casos e especialização têm cada um o seu lugar lógico.
", + ), + ( + "search", + "Maior visibilidade", + "A estrutura está preparada para melhor conteúdo e uma base favorável a SEO.
", + ), + ( + "people", + "Pedidos mais fortes", + "Os visitantes percebem mais depressa que oferta e que percurso lhes fazem sentido.
", + ), + ], + "choose": [ + "Tem vários serviços ou vários públicos.", + "Quer mostrar melhor casos, experiência e prova.", + "Precisa de mais estrutura do que um website inicial oferece.", + ], + "duration": "Prazo médio: 2 a 4 semanas", + }, + "webshop": { + "title": "Implementação de webshop", + "audience": "Para organizações que querem acrescentar vendas online sem cair numa loja genérica.", + "what": [ + ( + "cart-check", + "Para quem é?", + "Para empresas que querem vender online mantendo controlo sobre apresentação, checkout e gestão.
", + ), + ( + "credit-card", + "O que recebe", + "Uma estrutura de comércio com catálogo, checkout e base escalável para gerir encomendas.
", + ), + ( + "graph-up-arrow", + "O que entrega", + "Um ambiente de venda alinhado com a sua marca e não com aparência de demo.
", + ), + ], + "outcomes": [ + ( + "window", + "Melhor apresentação", + "Produtos e categorias são organizados numa estrutura clara e credível.
", + ), + ( + "shield-check", + "Tecnologia estável", + "Pagamentos e encomendas assentam numa base técnica fácil de manter.
", + ), + ( + "rocket", + "Preparado para crescer", + "A estrutura comercial pode evoluir com o catálogo e os processos.
", + ), + ], + "choose": [ + "Quer combinar vendas online com um website empresarial.", + "Precisa de controlo sobre estrutura e tecnologia.", + "Não procura uma loja baseada num tema genérico.", + ], + "duration": "Prazo médio: 3 a 6 semanas", + }, + "support": { + "title": "Manutenção & crescimento", + "audience": "Para equipas que querem manter o website ou a loja estáveis e melhorá-los de forma contínua.", + "what": [ + ( + "tools", + "Para quem é?", + "Para organizações que não querem tratar sozinhas de monitorização, falhas e planeamento técnico.
", + ), + ( + "shield-check", + "O que recebe", + "Manutenção, atualizações, monitorização e soluções técnicas com um ritmo de trabalho claro.
", + ), + ( + "graph-up-arrow", + "O que entrega", + "Mais tranquilidade, menos surpresas técnicas e mais espaço para melhorias úteis.
", + ), + ], + "outcomes": [ + ( + "activity", + "Menos interrupções", + "Os problemas técnicos são detetados e resolvidos mais rapidamente.
", + ), + ( + "clipboard-data", + "Melhoria contínua", + "Trabalhamos passo a passo em desempenho, conteúdo e conversão.
", + ), + ( + "people", + "Ritmo estável", + "Sabe quando a manutenção acontece e o que tem prioridade.
", + ), + ], + "choose": [ + "Quer um parceiro estável para manutenção técnica.", + "O seu website precisa de melhorias contínuas e não de uma reconstrução completa.", + "Quer reagir mais depressa a problemas ou novas necessidades.", + ], + "duration": "Resposta em 24 horas", + }, +} +SERVICE_COPY["ru"] = { + "starter": { + "title": "Стартовый сайт", + "audience": "Для компаний и небольших команд, которым нужен быстрый и профессиональный онлайн-старт.", + "what": [ + ( + "layout-text-window", + "Для кого это?", + "Для бизнеса с понятным предложением, которому нужен профессиональный первый сайт без тяжёлого проекта.
", + ), + ( + "window", + "Что входит", + "Основные страницы, понятная навигация и редактор, которым ваша команда сможет пользоваться сама.
", + ), + ( + "graph-up-arrow", + "Что это даёт", + "Профессиональную основу, которая помогает посетителям быстро понять ваше предложение и способ связи.
", + ), + ], + "outcomes": [ + ( + "shield-check", + "Понятная онлайн-база", + "Без лишних элементов, только сайт, который вызывает доверие.
", + ), + ( + "people", + "Простое управление", + "Ваша команда сможет вносить изменения без постоянной зависимости от разработчика.
", + ), + ( + "rocket", + "Быстрый запуск", + "Подходит как первый профессиональный сайт или как замена устаревшего решения.
", + ), + ], + "choose": [ + "Вам нужно быстро выглядеть профессионально онлайн.", + "Вам нужны прежде всего основные страницы и понятная навигация.", + "Вы хотите самостоятельно обновлять тексты и изображения.", + ], + "duration": "Средний срок: 2–4 недели", + }, + "business": { + "title": "Бизнес-сайт", + "audience": "Для сервисных компаний и команд, которым нужно ясно представить несколько направлений, кейсов или конверсионных путей.", + "what": [ + ( + "briefcase", + "Для кого это?", + "Для организаций, которым нужна более сильная структура, большая глубина и более уверенный путь к заявке.
", + ), + ( + "layout-text-window", + "Что входит", + "Более развитая структура страниц, место для кейсов и SEO-дружественная база, которая может логично расти.
", + ), + ( + "graph-up-arrow", + "Что это даёт", + "Сайт, который лучше объясняет ваше предложение и ведёт посетителей к контакту более прямым путём.
", + ), + ], + "outcomes": [ + ( + "diagram-3", + "Больше ясности", + "Услуги, кейсы и экспертиза получают свои понятные места.
", + ), + ( + "search", + "Лучшая видимость", + "Структура подготовлена для сильного контента и SEO-дружественной базы.
", + ), + ( + "people", + "Более сильные заявки", + "Посетители быстрее понимают, какое предложение и какой путь подходят именно им.
", + ), + ], + "choose": [ + "У вас несколько услуг или аудиторий.", + "Вы хотите лучше показать кейсы, экспертизу и подтверждение качества.", + "Вам нужна более развитая структура, чем у стартового сайта.", + ], + "duration": "Средний срок: 2–4 недели", + }, + "webshop": { + "title": "Внедрение вебшопа", + "audience": "Для компаний, которые хотят добавить онлайн-продажи, не превращая проект в типовой магазин.", + "what": [ + ( + "cart-check", + "Для кого это?", + "Для бизнеса, который хочет продавать онлайн и при этом контролировать подачу, checkout и управление.
", + ), + ( + "credit-card", + "Что входит", + "Коммерческая структура с каталогом, checkout и масштабируемой базой для обработки заказов.
", + ), + ( + "graph-up-arrow", + "Что это даёт", + "Среду продаж, соответствующую вашему бренду, а не похожую на демо-шаблон.
", + ), + ], + "outcomes": [ + ( + "window", + "Более сильная подача", + "Товары и категории получают понятную и убедительную структуру.
", + ), + ( + "shield-check", + "Стабильная технология", + "Платежи и заказы опираются на поддерживаемую техническую базу.
", + ), + ( + "rocket", + "Готовность к росту", + "Коммерческая часть может развиваться вместе с ассортиментом и процессами.
", + ), + ], + "choose": [ + "Вы хотите объединить онлайн-продажи и корпоративный сайт.", + "Вам нужен контроль над структурой и технологией.", + "Вы не ищете магазин на типовом шаблоне.", + ], + "duration": "Средний срок: 3–6 недель", + }, + "support": { + "title": "Поддержка и рост", + "audience": "Для команд, которые хотят держать сайт или магазин в стабильном состоянии и улучшать его постепенно.", + "what": [ + ( + "tools", + "Для кого это?", + "Для организаций, которые не хотят самостоятельно заниматься мониторингом, сбоями и техническим планированием.
", + ), + ( + "shield-check", + "Что входит", + "Обслуживание, обновления, мониторинг и технические решения в понятном рабочем ритме.
", + ), + ( + "graph-up-arrow", + "Что это даёт", + "Больше спокойствия, меньше технических неожиданностей и больше пространства для полезных улучшений.
", + ), + ], + "outcomes": [ + ( + "activity", + "Меньше сбоев", + "Технические проблемы замечаются и решаются быстрее.
", + ), + ( + "clipboard-data", + "Постоянное улучшение", + "Мы шаг за шагом улучшаем производительность, контент и конверсию.
", + ), + ( + "people", + "Стабильный ритм", + "Вы понимаете, когда проводится обслуживание и что находится в приоритете.
", + ), + ], + "choose": [ + "Вам нужен постоянный партнёр по технической поддержке.", + "Вашему сайту нужны постоянные улучшения, а не полная переделка.", + "Вы хотите быстрее реагировать на проблемы и новые задачи.", + ], + "duration": "Ответ в течение 24 часов", + }, +} diff --git a/mandelstudio/management/commands/apply_agency_website_refresh.py b/mandelstudio/management/commands/apply_agency_website_refresh.py index b2afb18..9f86fc7 100644 --- a/mandelstudio/management/commands/apply_agency_website_refresh.py +++ b/mandelstudio/management/commands/apply_agency_website_refresh.py @@ -10,6 +10,18 @@ from django.db import transaction from wagtail.blocks import StreamValue from wagtail.models import Locale, Page +from mandelstudio.management.commands._agency_content import ( + COMMON_CTA, + CTA_VARIANTS, + FOOTER_CONTENT, + NL_REPLACEMENTS, +) +from mandelstudio.management.commands._agency_content import ( + body_for as localized_body_for, +) +from mandelstudio.management.commands._agency_content import ( + footer_stream_data as localized_footer_stream_data, +) from mandelstudio.models import LocalizedFooterContent SOURCE_PAGE_IDS = { @@ -129,129 +141,6 @@ PAGE_TITLE_MAP = { }, } -COMMON_CTA = { - "nl": { - "primary": "Plan een kennismakingsgesprek", - "secondary": "Bekijk onze diensten", - }, - "en": {"primary": "Book an introductory call", "secondary": "View our services"}, - "de": {"primary": "Erstgespräch planen", "secondary": "Unsere Leistungen ansehen"}, - "fr": {"primary": "Planifier un échange initial", "secondary": "Voir nos services"}, - "es": { - "primary": "Planificar una reunión inicial", - "secondary": "Ver nuestros servicios", - }, - "it": { - "primary": "Prenota un colloquio conoscitivo", - "secondary": "Scopri i nostri servizi", - }, - "pt": { - "primary": "Agendar reunião introdutória", - "secondary": "Ver os nossos serviços", - }, - "ru": {"primary": "Запланировать вводный звонок", "secondary": "Посмотреть услуги"}, -} - -CTA_VARIANTS = { - "nl": [ - "Plan gratis gesprek", - "Plan intake", - "Plan dienstengesprek", - "Contact Support", - "Start jouw project", - "Vraag intake aan", - "Plan kennismaking", - "Bekijk diensten", - "Bekijk alle diensten", - "Vraag startergesprek aan", - "Plan startergesprek", - "Plan zakelijk gesprek", - "Start webshop traject", - "Vraag supportplan aan", - "Plan gratis kennismaking", - "Bekijk projectresultaten", - ], -} - -NL_REPLACEMENTS = { - "New": "Nieuw", - "Popular": "Populair", - "AI Search": "AI-zoekfunctie", - "custom blokken": "maatwerkblokken", - "monitoring-ready basis": "stabiele technische basis", - "Monitoring + fixes": "Monitoring en technische oplossingen", - "SEO-ready basis": "SEO-vriendelijke basis", - "Starter Website": "Starter-website", - "Business Website": "Zakelijke website", - "Support & Groei": "Onderhoud & groei", - "24u": "binnen 24 uur", - "24u Reactietijd": "Reactie binnen 24 uur", - "15m Intake call": "Intakegesprek van 15 minuten", - "100% Vrijblijvend": "Volledig vrijblijvend", - "Webshop Implementatie": "Webshop-implementatie", - "Doorlopend Verbetering": "Doorlopende verbetering", - "Monitoring-ready stack": "Stabiele technische basis", -} - -FOOTER_CONTENT = { - "nl": { - "about": "MandelBlog bouwt websites voor dienstverleners, studio’s en kleine teams die professioneel online willen staan zonder template-ruis.
", - "links_heading": "Snelle links", - "support_heading": "Plan een gesprek", - "support": 'Plan een kennismakingsgesprek
info@mandelblog.com
Bekijk onze diensten
Contact - Diensten - Projecten - MandelBlog Studio
', - }, - "en": { - "about": "MandelBlog builds websites for service businesses, studios and small teams that need a credible online presence without template clutter.
", - "links_heading": "Quick links", - "support_heading": "Book a call", - "support": 'Book an introductory call
info@mandelblog.com
View our services
Contact - Services - Projects - MandelBlog Studio
', - }, - "de": { - "about": "MandelBlog entwickelt Websites für Dienstleister, Studios und kleine Teams, die professionell auftreten möchten, ohne Template-Ballast.
", - "links_heading": "Schnellzugriff", - "support_heading": "Gespräch planen", - "support": 'Erstgespräch planen
info@mandelblog.com
Leistungen ansehen
Kontakt - Dienstleistungen - Projekte - MandelBlog Studio
', - }, - "fr": { - "about": "MandelBlog conçoit des sites pour les sociétés de services, les studios et les petites équipes qui veulent une présence crédible, sans surcharge de template.
", - "links_heading": "Accès rapides", - "support_heading": "Planifier un échange", - "support": 'Planifier un échange initial
info@mandelblog.com
Voir nos services
Contact - Services - Projets - MandelBlog Studio
', - }, - "es": { - "about": "MandelBlog crea sitios web para empresas de servicios, estudios y pequeños equipos que quieren una presencia creíble sin aspecto de plantilla.
", - "links_heading": "Accesos rápidos", - "support_heading": "Planificar una reunión", - "support": 'Planificar una reunión inicial
info@mandelblog.com
Ver nuestros servicios
Contacto - Servicios - Proyectos - MandelBlog Studio
', - }, - "it": { - "about": "MandelBlog realizza siti per aziende di servizi, studi e piccoli team che vogliono una presenza credibile senza l’effetto template.
", - "links_heading": "Link rapidi", - "support_heading": "Prenota un colloquio", - "support": 'Prenota un colloquio conoscitivo
info@mandelblog.com
Scopri i nostri servizi
Contatto - Servizi - Progetti - MandelBlog Studio
', - }, - "pt": { - "about": "A MandelBlog cria sites para empresas de serviços, estúdios e pequenas equipas que precisam de uma presença credível sem aparência de template.
", - "links_heading": "Acessos rápidos", - "support_heading": "Agendar reunião", - "support": 'Agendar reunião introdutória
info@mandelblog.com
Ver os nossos serviços
Contacto - Serviços - Projetos - MandelBlog Studio
', - }, - "ru": { - "about": "MandelBlog создаёт сайты для сервисных компаний, студий и небольших команд, которым нужен убедительный онлайн-образ без шаблонного шума.
", - "links_heading": "Быстрые ссылки", - "support_heading": "Назначить звонок", - "support": 'Запланировать вводный звонок
info@mandelblog.com
Посмотреть услуги